European pay TV revenues are expected to increase by just 0.6% year on year in 2014 as ARPUs are hit by competition and subscribers move to double-play and triple-play bundles, according to Digital TV Research.
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Following a successful testing phase, Sky AdSmart will soon roll out to market. Here, the7stars’ Gary Caranay looks at the impact – both good and bad – it will have on television advertising.
Sky Sports 5 will be offered to all Sky Sports customers – alongside two years’ free Sky Broadband Unlimited.
New research from the IAB reveals that UK football fans are more likely to use their smartphone to follow the World Cup than the rest of the world.
The BBC and Channel 4 have lost a significant proportion of their younger audience over the last three years, according to new figures from BARB.
BBC Research and Development has announced that it will trial ultra-HD broadcasts during this year’s FIFA World Cup.
Freeview and Digital UK’s shareholders, which include the BBC, Channel 4 and ITV, have said that they will back a five-year plan to support the development and marketing of a connected TV proposition.
Despite the £2.26 billion expected to be spent on mobile advertising this year, 45% of the most popular print media publications in the UK do not have a digital site that displays effectively on handheld devices.
From today, Sky customers will be able to watch all content available on ITV – from Coronation Street to Midsomer Murders, and the 2014 World cup when it launches later this month.
A new report from PwC forecasts the UK entertainment and media market to reach £64 billion by 2018, with key growth coming from internet advertising and video games.
