Some of the best brains in UK OOH met in a virtual round table to investigate why Outsmart’s launch of Playout will change the OOH sector and wider media world.
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Rob Biagioni shares who had the biggest impact on his career and what other sector he would work in if he didn’t work in publishing.
Watch: Radio audiences have undergone “fundamental changes” since the Covid-19 pandemic, according to Bauer Media’s Simon Kilby, as the traditional breakfast peak appears to have been replaced.
Mark Bucknell shares his greatest achievement and what his grandfather did for a living.
Despite changing listening behaviours since the Covid pandemic leading to longer and higher listening throughout the day, the myths of dual breakfast and drivetime peaks persist among advertisers, media buyers have warned.
Ryan Rummery, commercial DAX director tells The Media Leader about his dream superpower and his greatest achievement of becoming a mentor.
Interview: Five-year-old sanitary product-maker Here We Flo says winning £1m in TV airtime has propelled the brand’s marketing efforts beyond an immediate uplift in sales. By Ella Sagar.
Verica Djurdjevic tells The Media Leader about her first job in a cake shop and which other media owner she would work with on a collaborative campaign.
2022 saw a surge in radio audiences ‘going digital’. This is welcome news for advertisers who are looking for new audiences, better targeting and more efficient media.
Laura Chaibi, international director of ad marketing and insights at Roku shares her greatest achievement and what is consistently coming up in conversations with clients.