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Given the price of Superbowl ads this year, you can hardly blame an advertiser for trying to maximise the bang/buck ratio by generating as much pre-game chatter as they can, says Dominic Mills. But is this making advertising strategies cynical as they compete to be talked about before kick off?

With the weekend schedule looking a bit predictable recently, luckily there was some Six Nations action to balance out the usual array of period dramas, soapy arguing and celebrities diving and ice skating in discarded sci-fi costumes from the 70’s.

New m-commerce platform hits critical mass, giving brands access to 15 million opted-in consumers across its three shareholders’ customer bases.

The licence, which can last for a period of up to 12 years, was awarded to ESTV Ltd – owned by the Evening Standard and Independent owners Alexander and Evgeny Lebedev – with the channel name ‘London Live’.

Anoushka Healy, currently Group Managing Editor of The Times and Sunday Times , has been named Chief Strategy Officer as William Lewis is appointed Chief Creative Officer.

The stats on Facebook’s user growth are amazing – they picked up another 74 million mobile users over the last quarter – but whilst this impressed some, (and surpassed analyst expectations on earnings per share) the view from Wall Street was ‘meh’. By Simon Andrews

A double whammy of Yorkshire glamour instigated Thursday evening’s top line entertainment as a familiar face crawled his way back to the turbulent community of Emmerdale (ITV, 7pm & 8pm).

The accepted orthodoxy is that print is about to die, but News International’s Abba Newbery is not convinced. New technologies mean that both paper and the web can work together. Is this part of the Third Age of News?

Despite moderate global growth in advertising spending, fast-moving consumer goods (FMCG) companies continued to invest – and invest more – according to Nielsen’s quarterly Global AdView Pulse report.

All the headlines and highlights from RAJAR’s Q4 2012 release, including the National, Breakfast, Digital and London markets.