Not only can the ITV re-brand be said to be the first 21st century re-brand, says Decipher’s Nigel Walley, but ITV have a claim to be the first truly 21st century broadcaster.
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Do you have any idea of the difference between something ‘overtly’ sexy and something ‘mildly’ sexy? It’s not easy, is it? My ‘mild’ might be your ‘overt’. So it’s both interesting and amusing that the ASA has knocked down complaints that M&S’s new lingerie ads were ‘overtly sexual, degrading to women and reinforced sexual stereotypes’.
The soaps predictably took hold of Friday night, Splash! once again attracted a surprising amount of sensible people and the struggle for the ultimate Sunday period drama got a lot more intense.
Last night’s prime time schedule couldn’t shake off the stench of dampness and death, with each programme littered with little reminders of our impending doom. Thank God it’s Friday, then.
As the digital and mobile revolutions continue at breakneck speed, there is a legitimate concern that we are going to experience a technological overload. Now, Future Foundation’s latest research reveals how our responses to technology are rapidly changing.
With more than 150 senior media executives in attendance, the Year Ahead 2013 offered a feast of insider knowledge and thoughtful crystal ball gazing. You can now watch our exclusive online video to see what predictions some of our panellists and guests made for 2013…
BBC’s iPlayer benefited from a sprinkle of Christmas magic as December saw requests jump up by 5% to a record 217 million, according to data released today.
Wednesday night treated desperate viewers to a plethora of beautiful celebrity faces, taste and glamour, delivering a spectacle not seen on our TV screens since the prestigious Pride of Britain Awards back in October.
Ben Allott at Callcredit believes that if retailers want to continue to survive the economic downturn they need to be savvier with their marketing and start connecting the dots between the online and offline worlds to help drive consumers back to the high-street.
Old rules, laws and agreements which pre-date the rise, and even the existence of the Internet, are threatening to cause mayhem in both the regional and national newspaper industry, writes Raymond Snoddy
