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Duncan Edwards, chief executive of the National Magazine Company, has confirmed that the company has pulled out of the bidding for Emap’s consumer magazine division. Edwards emailed staff earlier today to say that he would not be buying the business, according to a report on MediaGuardian.co.uk. The report quotes the email as saying: “As I… Continue reading NatMags Pulls Out Of Emap Bidding

Universal McCann’s latest global ad forecast predicts worldwide advertising to reach $653.9 billion in 2008, a year on year rise of 4.6%, with the UK forecast to grow 3.5% year on year in 2008 following a rise of 3.8% this year. It expects advertising in the US to grow much slower than the rest of… Continue reading Worldwide Advertising To Reach $653.9bn In 2008

The recent unveiling of Kangaroo – the joint on-demand video service from BBC Worldwide, ITV and Channel 4 – has stirred the ever-changing IPTV and VoD market.With such a wealth of content available to the three broadcast behemoths, Kangaroo is likely to be highly successful, with many suggesting it will push the likes of Joost… Continue reading Feature: Content-Rich Kangaroo Looks To Dominate VoD Market

The Mobile Entertainment Forum (MEF) has launched a guide to the Audiovisual Media Services (AMS) directive, which updates and replaces the existing EU framework for the television and broadcast industry.Taking over from the Television without Frontiers (TWF) directive, the AMS directive will see existing rules for traditional TV enforced for mobile multimedia services, including mobile… Continue reading Mobile Industry Gets Guide To New EU Directive

A new report from the National Consumer Council (NCC) has called for children to be better protected from online ads on some of their favourite websites.The Fair Game report found that lots of the websites popular with children are actually targeted at older age groups, which means that some of the ads children see are… Continue reading Report Claims Children Need More Protection From Online Ads

A new drama based on the best-selling novel by Alexander McCall Smith, The No. 1 Ladies’ Detective Agency, and a drama retelling the last week in the life of Jesus Christ headline the winter 2008 season on BBC One.Roly Keating, acting controller of BBC One,said: “The winter schedule on BBC One reflects a confident and… Continue reading BBC One Unveils Winter Schedule

The number of markets offering the mobile broadcast TV is set to triple in the next two years, to 18 by the end of 2008, according to a new report from Screen Digest. Screen Digest believes that broadcast will become the most prevalent method to deliver TV to mobiles, with the more niche approach offered… Continue reading Mobile Broadcast TV Set To Grow

Clear Channel Outdoor has entered into partnership with MT2 to sell advertising on the new Land Securities’ owned LED screen – Piccadilly Lite – situated in the Piccadilly Lights complex in the heart of London’s West End.This is the first time in almost a century that such a flexible advertising opportunity has been offered at… Continue reading Clear Channel Lights Up Piccadilly

Ruth Brownlee has been appointed director of the UK Association of Online Publishers (AOP).Brownlee has over 10 years’ experience in digital media, having been an instrumental figure in the growth of Handbag.com, Yahoo!, and a key figure in developing online partnerships at Channel 4.She has most recently been working as a digital strategy advisor to… Continue reading Ruth Brownlee Appointed New Director Of AOP

BT Vision has announced the trial launch of a new service giving customers free film rental in return for watching targeted advertisements through its BT Vision Download Store.BT Vision Download Store is an online video store available to all of the UK’s 14 million broadband customers, regardless of which internet service provider they use. It… Continue reading BT Vision Launches Targeted Ad Trial