More Industry News articles

Gaming is increasing in popularity within the older generation, with a new study from Peter D.Hart Research Associates showing that 35% of US parents play computer or video games. Although one-fifth of parents surveyed were found to play games on consoles, computer gaming was found to be more prevalent, with 34% of the 35% gaming… Continue reading Gaming Increases In Older Generation

Sir David Arculus, former chairman of telecommunications company, O2 is believed to have been shortlisted to take the reigns at Trinity Mirror after the departure of Sir Victor Blank. According to industry speculation, Arculus’s background in publishing makes him a strong candidate for the position. The ex O2 chairman was previously chairman of IPC, and… Continue reading Arculus Tipped For Trinity Chairman

Channel 4 is to become the first advertiser within the hugely popular Ricky Gervais podcast, capitalising on the show’s record breaking performance to promote its Friday night comedy shows.The advertisement will comprise two 30 second spots within the podcast, which is updated each Monday and distributed to around 300,000 listeners each week through the GuardianUnlimited… Continue reading Channel 4 Scoops Solus Ad Deal In Gervais Podcast

GGap Media has announced the launch date for Xfm Manchester, with the rock station signing a slew of Manchester music legends in time for its debut on 15 March.Amongst those lined up for the launch are legendary Hacienda DJ Dave Haslam, former Smiths bassist Andy Rourke and former Inspiral Carpets member Clint Boon.Infamous Manchunian music… Continue reading GCap Signs Manchester Music Icons For Regional Xfm

The UK economy looks set to stage a modest recovery in 2006, with the latest forecasts from the National Institute Economic and Social Research (NIESR) projecting gross domestic product (GDP) to grow by 2.3% in 2006, rising to 2.7% in 2007. The NIESR attributes the economic pick-up to domestic demand as investment, government consumption and… Continue reading Modest Recovery For 2006 UK Economy

Across the world economy, inflation is picking up, with the latest forecasts from the National Institute Economic Review (NIESR) projecting that private-consumption inflation will rise from 2.1% in 2005 to 2.5% this year. In the US consumer inflation looks set to increase by 3.3% in 2006, up from 2.9% in 2005, while Japan will see… Continue reading World Inflation Looks Set To Rise

The average Londoner spends 40 hours a month consuming advertising, according to new research from Viacom Outdoor, which matches the number of advertising messages delivered by TV, radio, print and outdoor media with the amount of time consumers were likely to be exposed to the ads.The results show consumers in London spending a staggering 292… Continue reading Viacom Lifts Lid On London Ad Exposures

The average Londoner spends 40 hours a month consuming advertising, according to new research from Viacom Outdoor, which matches the number of advertising messages delivered by TV, radio, print and outdoor media with the amount of time consumers were likely to be exposed to the ads. The results show consumers in London spending a staggering… Continue reading Viacom Reveals Ad Effectiveness In London

Channel 4 has poached ITV’s general manager for digital channels, Sarah Rose, to spearhead the development of its video on-demand (VOD) products.Rose will take up the newly created role of head of channel and VOD development, reporting to Rod Henwood, new business director at Channel 4, with responsibility for developing the broadcaster’s multi-channel portfolio and… Continue reading Channel 4 Signs ITV Boss To Drive VOD Plans

BBC One’s Hotel Babylon saw off competition from terrestrial rivals last night, with an average adult audience of 5.3 million beating Celebrity Big Brother into second place.Channel 4’s celebrity show notched up an average adult audience of 4.6 million in the same period, but was streets ahead in the 18-34 audience, with viewers numbering 1.9… Continue reading BBC Sees Off Big Brother With Hotel Babylon