Advertising and marketing communications company, Omnicom Group has revealed a 7% increase in net income for the fourth quarter of 2005, reaching $252.6 million, compared to $236.5 million the same time last year. Worldwide revenue for the group hit $2,939.4 million in Q4 2005, up by 5% from $2,789.0 million in the fourth quarter of… Continue reading Omnicom Reveals Upbeat Trading For 2005
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Five scooped a surprise ratings victory last night, as the continuing series of CSI:Crime Scene Investigation drew an average adult audience of 3.7 million, flooring competition from all terrestrial rivals in the same time slot.Securing a 17.77% share in the 9-10pm time slot, CSI saw off competition from both BBC One’s Surviving Disaster, with 3.2… Continue reading CSI Floors Rivals As Five Takes Primetime Crown
Children’s magazine specialist, Egmont Magazines, has been awarded the licence to publish Fireman Sam magazine in the UK, with brand owner HIT Entertainment awarding the contract for launch later this year.Launching in Spring/Summer 2006, the title builds on Egmont’s existing relationship with HIT which sees the publisher produce the Fireman Sam book range.Commenting on the… Continue reading Egmont Widens Kids Portfolio With Fireman Sam Contract
GCap Media’s networked music property, hit40uk, is to offer its first ever podcasts as part of a promotion with the Home Office to increase awareness of child protection on the internet.The activity will see the Home Office’s Child Protection campaign promoted heavily through two hit40uk chart podcast shows, with listeners directed to the thinkuknow.co.uk website.The… Continue reading Home Office Taps Hit40UK For Online Safety Campaign
Ocean Outdoor has secured the contract to install and sell advertising screens on the scaffolding surrounding St Paul’s Church in Hammersmith, allowing marketers easy, high impact access to commuters using the busiest A-road in Europe.Situated alongside the A4, the site will remain in use by Ocean for the duration of a two year renovation of… Continue reading Ocean Offers Advertisement On Europe’s Busiest A-Road
Freesheet publisher Metro International has released its full year financial results for 2005, revealing an increase in sales of 19% across the group.The newspaper firm has seen a good performance from the 16 new editions launched during the last 12 months, with total daily circulation rising by 19% to 7.6 million copies around the world.Metro… Continue reading Metro International Sees Strong End To 2005
Metro International has released its full year financial results for 2005, revealing an increase in sales of 19% across the group. The newspaper firm has seen a good performance from the 16 new editions launched during the last 12 months, with total daily circulation rising by 19% to 7.6 million copies around the world. Metro… Continue reading Metro International Sees Strong End To 2005
ZenithOptimedia has announced plans to launch its online and direct marketing agency, Zed, across Europe, marking the first stage of the agency’s global rollout. The company’s hopes its initiative will create new opportunities for business outside of ZenithOptimedia’s current agenda, with the agency looking for acquisitions to enhance its current digital offerings. Commenting on the… Continue reading Zed Launched Across Europe
Despite the increasing adoption of broadband, the “Digital Divide” in the UK between the haves and have-nots is deeper than first thought. According to the latest figures from Point Topic, household density in terms of penetration is highest in prosperous suburban areas, with business use driving the total up higher in areas such as Westminster… Continue reading UK Broadband Divide Deepening
ITV has announced its sponsorship partners for the 2006 FIFA World Cup, with beer brand Budweiser and EDF Energy receiving joint broadcast coverage throughout the tournament.The broadcaster’s coverage, which begins in June, will also see the two sponsors share online and interactive coverage, with iTV elements offered as part of the package for the first… Continue reading Budweiser And EDF Energy To Sponsor ITV World Cup
