The huge growth in online advertising has led to fast-paced growth for the industry’s representative body, the Interactive Advertising Bureau (IAB), with the latest office opening in Denmark and a new Leadership Council formed to help companies with pan-European interests work together to grow interactive marketing.The IAB branch in Denmark will be run by the… Continue reading IAB Expands Following Growth In Online Advertising
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Satellite superpower, BSkyB, has announced better than expected full year results, revealing total revenues of over £4 billion for the year to 30 June.The group reported an increase of 11% in turnover to £4,048 million, with operating profit up by 34% to £805 million and profit after tax increasing to £425 million, up 32% year… Continue reading BSkyB Reports Record Profits For Full Year
Sky has announced details of its digital radio extender, dubbed the Sky Gnome, which allows customers to listen to digital radio throughout their homes, rather than through the Sky set-top box alone.The new device, first announced at the Media Research Group conference in Madrid, will go on sale in October and will be compatible with… Continue reading Sky Gnome To Boost Radio Listening Through Satellite
UK satellite broadcaster, BSkyB, has announced better than expected full year results revealing total revenue of over £4 billion for the year to end 30 June 2005. The group reported an increase of 11% in turnover to £4,048 million, with operating profit up by 34% to £805 million and profit after tax increasing to £425… Continue reading BSkyB Reports Revenue Of Over £4 Billion For Full Year
Daily celebrity news site, hellomagazine.com, is expanding its SMS and JAVA mobile offering with a new WAP portal, enabling users to access eight of the latest celebrity stories and photos on their mobile phone from Monday to Friday.Users of the new service can access the site by texting GO HELLOMAG to 85080, with the latest… Continue reading hellomagazine.com Extends Interactive Offerings
ITV3’s Champions League Live attracted an impressive 800,000 viewers and an 6.1% share last night, making it the 6th most popular peak-channel in multi-channel homes and the most popular multi-channel programme by far.The digital channel achieved its best Tuesday peak-time share since 8th March, when it obtained a 5.94% share, and its second best for… Continue reading ITV2 Scores With 6.1% Share For Football
US personal video recorder (PVR) manufacturer, TiVo, is employing technology in which commercials can’t be switched over, with seven advertisers in the US already signing up. The new technology will see a logo, phone number, or other “call to action” pop up in the right-hand corner of the screen, even if users choose to fast-forward… Continue reading TiVo Reveals Adverts That Can’t Be Skipped Through
IPC Connect has announced the appointment of Sheena Harvey as editor of it long-running Woman’s Weekly magazine, beginning her new role later this month with a clear remit to boost the title’s performance.Harvey will move from her position as deputy editor of IPC’s Chat magazine to head up the long running Woman’s Weekly, replacing Gilly… Continue reading IPC Shuffles Women’s Weekly Editors To Spur Success
The holiday season accounts for over 50% of annual revenue for 20% five multi-channel retailers, increasing to nearly 25% for internet only operations, according to the latest research from global web analytics leader, WebTrends. The new Online Retail Holiday Readiness Report 2005 shows that in terms of holiday business, with the season contributing 43% of… Continue reading US Online Retailers Profit From Holiday Season
The Wireless Group (TWG) has announced the first managerial appointments for its new all speech radio station, Talk 107, due to launch in Edinburgh next year.Peter Gillespie has been appointed as station director, bringing extensive experience with him after working at various radio stations, including working on the launch of Classic FM and Scotland’s first… Continue reading TWG Announces Management Roles For Talk 107
