Consumers are growing increasingly adept at using multiple media, according to a new study by Yahoo! and Mediaedge:cia, with broadband users especially likely to engage in ‘media meshing’. The study examined the impact of high speed internet access on the daily lives of respondents. Employing both quantitative and qualitative research, the study was conducted by… Continue reading Broadband Adoption No Danger To Conventional Media
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WPP has revealed a rise in revenues in an optimistic quarterly trading update issued today, outlining a good performance helped in part by the first-time contribution by the recently-acquired Grey Global. The company’s first quarter revenues have risen by over 16% year on year, primarily reflecting strong organic growth. On a like-for-like basis, excluding acquisitions… Continue reading WPP Revenues Rise With Addition Of Grey
Channel 4 has given the green light to several new comedy commissions, extending its programme portfolio and building on its stated intention to air more original British comedy, made at the launch of its spring schedule.Caroline Leddy, the broadcaster’s head of comedy, and head of entertainment, Andrew Newman, announced the new commissions, which include Balls… Continue reading Channel 4 Expands Schedule With New Comedy
RAJAR’s programme of audiometer testing will be given an extra £500,000 over the next two months, extending the research to create the most extensive fieldwork tests to date in the UK and include some data on TV viewing with BARB.The next round of field tests will begin in June, running for 12 weeks and focusing… Continue reading RAJAR Widens Audiometer Tests To Include BARB
Classic movie channel, TCM, has signed a six month sponsorship deal with IPC’s film and music title, Uncut, marking a first for the broadcaster in working with the magazine to screen uncut films for the first time.The sponsorship deal, which will see The Uncut Film inserted into TCM’s schedule, underlines Uncut‘s commitment to quality film… Continue reading IPC Signs Uncut Screening Deal With TCM
Consumers are increasingly obtaining music, movies and television shows via peer-to-peer networks, according to a new report from media services Magna Global, damaging advertisers by stripping out commercials in the process.Brian Wieser, author of the report, vice president and director of industry analysis at Magna Global said: “Video trading over peer-to-peer networks is today where… Continue reading Internet TV Piracy Set To Rise
The Television Corporation has appointed ex BBC director of sport, Peter Salmon as group chief executive with effect from 1 July.Salmon will replace Jeff Foulser, who will remain on the board and become director of sport and chairman of Sunset & Vine, the group’s sports production arm.Commenting on the appointment, Tom Chandos, chairman of The… Continue reading Salmon To Join The Television Corporation
The Television Corporation has appointed ex BBC director of sport, Peter Salmon as group chief executive with effect from 1 July. Salmon will replace Jeff Foulser, who will remain on the board and become director of sport and chairman of Sunset & Vine, the group’s sports production arm. Commenting on the appointment, Tom Chandos, chairman… Continue reading Salmon To Join The Television Corporation
Emap’s bid for the Solent FM radio licence will be made by its flagship rock station, Kerrang!, and fronted by rock-afficionado, and round the world yachtsman, Sir Chay Blyth.Sir Chay CBE, MBE, will be non-executive chairman of the bid to bring Kerrang! to the Solent, using his experience as a prominent local businessman, as well… Continue reading Emap To Target Solent Audience With Kerrang Bid
UK cinema admissions in March reached 12.3 million, up 14.5% year on year, making March the busiest in the past three years.The latest results from the Cinema Advertising Association (CAA) reveal an average of 2.78 million admissions a week in March, with romantic comedy Hitch the top choice for cinemagoers. The movie took a total… Continue reading Cinema Sees Strongest March In Three Years
