The IPA, ISBA, CIPS and MCCA have joined forces to clarify intellectual property requirements within client and agency contracts, revising their ‘recommended terms’ for ad contracts and publishing a new guide for all parties involved.The trade bodies’ new Handbook of IP Rights is also available online, via the IPA website, with sample contracts available at… Continue reading Advertiser Bodies Move For Comprehensive Contracts
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Internet service provider, Tiscali, has begun its programme of local loop unbundling, separating its network from that of BT and allowing much higher connection speeds to provide next generation services such as video on demand.The company has earmarked 27 exchanges in London for the first phase of the unbundling work, which will see Tiscali install… Continue reading Tiscali Unbundling To Provide Next Gen Net Services
Ntl Broadcast has announced its re-branding as arqiva, establishing the firm’s independence since its sale by the ntl group and unifying its three businesses into one in preparation for a complete transition to digital broadcasting.The new name is seen by the company as a fresh start in its 50 year history, with ntl Broadcast being… Continue reading Ntl Broadcast Rebrands In Preparation For Switchover
Jeff Eales, Media Director, Sales & Research for UK & Ireland at Donovan Data Systems, is leaving the company at the end of June to join BSkyB as Director of Systems and Development.At DDS, Eales has been responsible for the development of eCommerce and business with media sales operations, having joined the company from Granada… Continue reading Sky Signs DDS Research Boss To Overhaul Airtime Sales
Telegraph Group Limited has announced the appointment of Alex Foster as the Group’s new head of classified advertising, leaving The Guardian after 11 years.Commenting on the position, Dave King, executive director of the Telegraph Group said: “She’s a fantastic addition to the new team and will bring a wealth of experience coupled with fresh thinking… Continue reading Telegraph Appoints New Head Of Classified Advertising
Channel 4 will launch the sixth series of Big Brother tonight, marking the broadcaster’s largest ever cross platform, multimedia execution of the long running reality franchise.The new series will see Channel 4’s New Media division rekindle its relationship with Real Networks to launch a 24-hour online channel for the programme, as well as a mobile… Continue reading Channel 4 Gears Up For Biggest Ever Brother
Daily Mail and General Trust (DMGT) has announced an increase of 7% in adjusted profit before tax, reaching £114.5 million, despite some of its businesses facing tough trading conditions.In the group’s interim results for the first half of the year ending 3rd April, advertising revenues for Associated Newspapers increased by 2.5%, with display advertising across… Continue reading DMGT Announces 7% Rise In Profits
IPC SouthBank’s Essentials magazine has unveiled a new look and reduction in size as part of the title’s re-positioning and re-targeting at a younger audience.The new look, comprising a thorough re-design, will debut in the magazine’s July issue, seeing a smaller, ‘convenience size’ format, new logo, typefaces and enhanced colour-coded sections for easier navigation. The… Continue reading IPC Shrinks Essentials To Appeal To Younger Audience
Terrestrial pay-TV operator, Top Up TV, has revealed talks with several major broadcasters to fill the gap in its channel line-up created by the free-to-air broadcasting of E4, with a decision expected within days.The broadcaster will lose E4 from its channel portfolio tomorrow, as Channel 4 moves the entertainment-focused digital offering to the Freeview platform… Continue reading Top Up TV Channel Talks Near Completion
April has continued 2005’s strong performance for text messaging, setting another record with of average 84 million messages being sent per day and the total number for the month reaching 2.52 billion, according to the latest figures from the Mobile Data Association (MDA).Person-to-person texts sent across the UK GSM network operators during April showed an… Continue reading April Continues To Break Text Message Records
