Readership of national newspapers showed a year on year decline of 3.3%, according to NRS figures released for March 2001.Among only four titles which managed a year on year increase for the six month period were tabloids the Sun and the Mirror. The Sun still leads the field, with a readership which grew 1.8%, while… Continue reading National Newspaper NRS Round-Up – March 2001
European Magazines Limited, the joint publishing venture between IPC Media and Groupe Marie Claire is to close Nova less than a year after it relaunched the seminal women’s fashion magazine of the ’60s (see First Issue Review: Nova: The Fashion Magazine Reborn?). Despite a high profile launch which included TV advertising and generated considerable media… Continue reading IPC’s Relaunched Nova To Close
United Business Media (UBM) announced the sale of the Daily Star website to Sports.com yesterday (see UBM Sells MegaStar Site To Sports.com) and downgrades due to the high tech advertising decline are expected to follow today. Yesterday shares ended down 3p at £7.25.Troubled new media company Bright Station staged something of a comeback yesterday, after… Continue reading Sharewatch
Guardian Unlimited is officially the most popular UK newspaper on the net, according to the latest audited figures. During March the online paper saw its monthly page impressions increase by almost 5 million to 30.2m and unique users registered 2.4m during the month.Guardian Unlimited announced its intention to publish official monthly figures in January, the… Continue reading Guardian Unlimited The Most Popular Online Paper
The Independent Television Commission (ITC) has published a consultation document on cross-promotion and is seeking comments on all aspects of a possible new policy which hopes to achieve a balance between the provision of information and the dangers of promotional clutter.In the ITC’s eyes, the benefits of cross-promotion include the provision of information about services… Continue reading ITC Publishes Consultation Paper On Cross-Promotion
Global marketing communications group, Cordiant, has today announced the acquisition of broadcast public relations consultancy Bulletin International, for an initial consideration of £2.9 million. Bulletin is headquartered in London and has operations in Hong Kong, New York and Singapore. Its services include strategic counsel, media relations, editorial media planning, editorial content production and media training.… Continue reading Cordiant Acquires Broadcast PR Group
NTL is set to announce a series of job losses, according to a report in the Financial Times. The cable group is expected to cull jobs as part of a cost-cutting programme to save £200m within the next two years.Following an acquisitional spree over the last few years the group has now become “bloated”. Cutting… Continue reading NTL Jobs Cull Expected Following Acquisitional Spree
United Business Media (UBM) has cut its online investment for the current year from the planned £45 million to no more than £30 million. It blames the ‘current market conditions’ for the investment cuts, notably the downturn in high-tech advertising in the US. Given these cutbacks, along with growth in News Distribution and Market Research… Continue reading UBM Cuts Online Spend During Hi-Tech Advertising Slowdown
United Business Media (UBM) has cut its online investment for the current year from the planned £45 million to no more than £30 million. It blames the ‘current market conditions’ for the investment cuts, notably the downturn in high-tech advertising in the US.Given these cutbacks, along with growth in News Distribution and Market Research and… Continue reading UBM Cuts Online Spend During Hi-Tech Advertising Slowdown
