The Guardian and Nike are to launch a print and online collaboration this Saturday, 14 November. A 24 page A5 Run London Guide will be given away with The Guardian in the London area, and the website http://www.runlondon.co.uk will be run for 3 months.The website features 100 runs in the London area, with detailed maps,… Continue reading Guardian And Nike Run Circles Round London
Newsquest, England’s largest publisher of local and regional newspapers, released its third quarter results today.The group reported an increase in turnover, rising from £72.9 million to £78.1 million. Operating profit also rose 18% to £21.4 million.Pre-tax profit rose £4.7 million, to £14.3 million, a rise of 49%. Newsquest bought Review Free Newspapers earlier this year… Continue reading Newsquest Pre-Tax Profits Increase
At the end of last week, the Culture Secretary Chris Smith launched a report into the economic importance and potential of the UK creative industries.Such industries include publishing, software, design, music, television and radio, advertising and designer fashion.The report reveals that the creative industries generate revenues of about £60 billion per year, and export an… Continue reading Culture Secretary Launches Report Into Creative Industry
British Interactive Broadcasting (BiB), the joint venture formed by BT, BSkyB, Midland Bank and Matsushita to provide digital TV interactive services, announced today that it is to have a new brand – it is renaming as Open…..BiB was recently given permission to launch by the EU (see Newsline), and is expected to begin running a… Continue reading A Change Of Identity For BiB
With the recent launch of Sky’s digital service, and the huge proliferation of sports channels which exist on this service as well as cable and satellite, it is interesting to see that football still draws in large audience figures for terrestrial TV channels as well.Channel 5’s recent coverage of the European Championships qualifier between Luxembourg… Continue reading Football Still Pulls For Terrestrial
Following the acquisition of Talk Radio by TalkCo – the group headed by Kelvin Mackenzie (see Newsline), TalkCo announced some management changes which will take effect immediately.Paul Robinson (former managing director), John Simons (former head of programming) and Stan Park (former commercial director) have been fired from Talk Radio. All three left on Friday evening,… Continue reading Talk Radio Fires Former Managing Director
The Independent Television Commission has gained backing from the High Court over its ‘unbundling’ rule. The TV company Flextech’s challenge of the ITC’s ruling earlier this year, which claimed that the commission was acting outside of its legal powers (see Newsline), failed when the ITC received backing from the High Court..The ITC’s proposed unbundling plans… Continue reading ITC Gets Backing Over Unbundling
Jeff Eales of Granada Media reported briefly to the Nice MRG Conference on the work of the ITV Technology Group – formed to look at brand attribution and electronic trading.Most progress had been made with the former, the result of which, Jeff hoped, would be a standard industry list of naming conventions for advertisers, brands… Continue reading Brand Attribution Project Makes Steady Progress
Channel 4 announced today that it has struck a deal with AC Neilsen, the business information and analysis service, to purchase additional audience viewing data for the Republic of Ireland.The channel will now have access to quarter-hour viewing information from April 1998.Andy Barnes, commercial director of Channel 4, said after making the announcement: “Channel 4… Continue reading Channel 4 Secures Additional Audience Data
Bob Hulks bounded on to the MRG conference platform on Friday afternoon as independent chairman of the NPA Review Group, charged by all national newspaper publishers with “putting newspapers at the forefront of media research”.Newspaper investment in research is minimal, said Hulks – approximately 0.08p per £1 of advertising revenue (TV is about 0.32p, radio… Continue reading Newspapers “will take research initiative”
