The Advertising Standards Authority’s 1997 Annual Report, published today, reveals that the number of ad complaints has fallen for the second consecutive year. Complaints dropped by 11% from 12,055 in 1996 to 10,678 in 1997. After investigation, 512 ads were found to break the British Codes of Advertising and Sales Promotion, which is nearly 30%… Continue reading Ad Complaints Down 11% In 1997
The national newspaper market saw a fall in readership of 2.7% year on year to 72.674 million for September-February, with only five titles showing rises.The Daily Star performed the worst, with a drop of 13.9% while there was something of a role reversal at the Express and Daily Mail. The former saw an increase of… Continue reading National Newspaper NRS – February
Chime Communications today revealed a rise in annual pre-tax profits from £3.723 million to £3.834 million while turnover increased from £33.72m to £42.367.Sir Tim Bell, chairman of Chime, made reference to the acquisition of HHCL at the end of last year (subscribers see Chime/WPP Join Forces To Buy HHCL) when he commented on the company’s… Continue reading Profits Reach £3.8m At Chime
The national newspaper market saw a fall in readership of 2.7% year on year to 72.674 million for September-February, with only five titles showing rises.The Daily Star performed the worst, with a drop of 13.9% to 1.896 million while the Independent was not far behind with a fall of 10.1% to 704,000. The People and… Continue reading National Newspaper NRS – February
GWR has announced that profits at its national commercial station Classic FM have not been as strong as expected in the second half of the year.The Group said that the reason for this was the “substantial changes” which were made to the Classic sales team when it was transformed into the new sales house Opus… Continue reading Classic FM Suffers From Sales Upheaval
The European Commission is concerned that the launch and operation of Rupert Murdoch’s British Interactive Broadcasting may be harmful to fair competition in the digital marketplace.Within the next few weeks the EC is expected to request that BIB allays concerns that the broadcaster might restrict access to its networks and subsidise decoding equipment which only… Continue reading EC Seeks Assurance Of BIB’s Market Position
The agreement on Clear Channel Communications’ takeover bid for More Group has been withdrawn by More following a higher bid by its French rivals Decaux (subscribers see French Counter-Bid For More Group).At the beginning of the month billboards company More agreed to the £446 million takeover bid from Clear Channel (subscribers see Surprise Takeover Of… Continue reading More Group Withdraws Clear Channel Agreement
The dispute over Stephen Grabiner’s move from United News & Media (UNM) to become chief executive of British Digital Broadcasting is scheduled to be heard in court this Friday.UNM claims that Grabiner left the company before his contract was seen out and is therefore trying to prevent him beginning the chief executive post until January… Continue reading Court Hearing Scheduled For Future BDB Chief
VNU’s new computer title, Computeract!ve , is claiming first issue sales of over 200,000 copies. This would make the title one of the highest-selling computer magazines on the shelves at the moment. According to the last set of ABC consumer magazine figures, only Future’s Official Playstation Magazine has a higher circulation at 205,619.While Computeract!ve‘s initial… Continue reading Computeractive Pleased With Initial Sales
According to agency estimates, total terrestrial television revenue for February (including GMTV) came in at £176.35 million. Of this, ITV brought in £120.83 million (down 0.8% year on year), Channel 4 £41.12m (up 9.3%), Channel 5 £9.53m and GMTV £4.87m (down 9.8%).Among ITV audiences there was a large rise in costs for Women, which saw… Continue reading TV Round-Up – February
