The 1997 industry census of the Institute of Practitioners in Advertising (IPA) shows that there were 12,700 people at 206 IPA member agencies at the end of 1997, a small decrease compared to the previous year. The survey also showed that 82% of all agency staff are under the age of 40.
The Independent Television Commission has revealed that ad revenues have increased sharply for satellite and cable channels. For all broadcasters, advertising remains the biggest source of income, accounting for 50% of the total commercial revenue.
The Parliament has adopted a Commission proposal designed to re-launch the EU Eco-label, which has not so far found popularity with the EU public. Speaking during a debate in Brussels at the end of April, the MEP Danilo Poggiolini (I, EPP) said the Eco-label had been unsuccessful in the past because national schemes, such as… Continue reading EU: Return of the eco-label
ITV2’s director of programmes Brian Barwick today unveiled details of ITV2, the digital terrestrial channel to be launched at the end of later this year.Speaking at a presentation to ITV companies and independent producers, Barwick said: “ITV2 will not be a niche channel, but will be aimed at a younger, more diverse audience than ITV… Continue reading ITV Unveils Digital Details
After many months of discussion in the Culture Committee the Whitehead Report on the protection of minors in the information society has finally come before the EP for adoption. The report describes the rapid expansion in electronic methods of production and dissemination of information, and raises issues concerning the protection of minors and human dignity.… Continue reading EU: Protection for minors
The ITC received 39 applications for restricted services licences (RSLs) by the deadline of 5pm on 30 April. This is the second licensing round for RSLs, which provide location-based restricted TV services in various parts of the UK (see Applications Invited For Restricted Service Licences).The ITC will now evaluate whether the applications are valid and… Continue reading ITC Receives 39 Applications For RSLs
This week the European Parliament (EP) is due to vote (in its May Plenary Session meeting in Strasbourg) on the Council Common Position banning tobacco advertising in the EU. Christian Cabrol (F, UFE), the Rapporteur, is expected to recommend approval without amendment, despite the claim by the EP’s Legal Affairs Committee that the legal basis… Continue reading EU: Parliament votes on Directive
The Radio Authority is inviting comments from the public and interested parties on the subject of Xfm ‘s proposed takeover by Capital Radio (see Capital’s Xfm Move Dependent On Watchdogs).A public interest test, which assesses if a takeover would be expected to operate against the public’s interest, is automatically invoked when a company proposes to… Continue reading RA Invites Comments On Xfm Takeover
According to the MEP Mark Hendrick (UK, SOC) – author of a report on vetting procedures for the creation of rules covering the information society – regulating the Information Society is mainly the responsibility of the MS. However, the Commission believes that this poses a real risk to the development of information services in the… Continue reading EU: Information society rules
Trade and industry secretary Margaret Beckett yesterday made moves to prevent a potential rebellion over the extent of restrictions to predatory pricing. She claimed that the new Competition Bill will tighten the law against predatory pricing and will introduce European jurisprudence in the form of Clause 60.The Bill promises that any companies which find themselves… Continue reading Beckett Reassures Of Tighter Restrictions To Predatory Pricing
