Subjects Covered Advertising & Children Alcohol Advertising Broadcasting Car Advertising Commercial Communication Comparative Advertising Direct Marketing Distribution Gambling Food & Health Health Products Industry Statistics Information Society Looking Ahead.. Media Ownership Outdoor Advertising Pricing and Labelling Professional Services Publications Self-Regulation Sponsorship They Said It.. Tobacco Advertising File Name adskids alcoadv broad caradv comm compadv dirmar… Continue reading Aig-Notices
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The Flemish Radio Association has complained to the EC that the Belgian state broadcaster BRTN enjoys unfair and anti-competitive advantages over radio advertising, as a consequence of highly-restrictive frequency and broadcasting regulations. Local radio stations are not permitted to broadcast to areas greater than 8km from where they are based. The Association claims that this… Continue reading BE: New Rules For Local Radio Stations
The Independent Television Commission (ITC) is contemplating changing its rules on the advertising of bingo gambling games, in the light of recent government legislative moves that will permit the wider advertising of such gambling, including (for the first time) on television.The conundrum for the ITC is that playing bingo below the age of 18 is… Continue reading UK: TV Advertising For Bingo On The Cards
Express Newspapers has given Lowe Howard-Spink responsibility for its creative account *Express Set To Merge Advertising The Express was looking for ideas that will attract a younger audience.Invitations are soon to be open for pitches for the £10 million media planning and buying account. These exclusive invites are only to be handed to IDK Media,… Continue reading Lowe Howard-Spink Win Express Account
Southern Newspapers has taken the next step in its rationalisation programme by merging its Western and South Western marketing regions. The two areas are now under the control of a single managing director. Martin Gower, managing director of South west publications – a division of Northcliffe Newspapers – is to become managing director of the… Continue reading Rational Moves At Southern
The Council of Europe’s standing committee on Transfrontier Television, which over the past year has been considering the issue of virtual advertising (the use of virtual image-making technology in advertising), has now formed a Draft Opinion on the issue, to be discussed at the committee’s meeting on 20-21 March. States that are party to the… Continue reading EU: Draft Opinion On Virtual Advertising
In Spain, the row between digital broadcasters and central government has deteriorated. Legislation has already been approved by the cabinet to prevent companies running pay-TV stations from having exclusive rights to broadcast football matches. Grupo Prisa, which has pioneered pay-TV in Spain and which has recently launched the country’s first digital station – Canal Satellite… Continue reading ES: Pay-TV Row Worsens
The long-standing tight state control over Austria’s television and radio broadcasting appears to be headed for the scrap-heap, following the publication on 19 February of a draft law on radio, cable and satellite broadcasting. Austria has two state-owned terrestrial TV channels, ORF1 and ORF2. Competing cable and satellite broadcasters based in Germany broadcast into Austria,… Continue reading OS: Legislative Threat To State Monopoly
The Mirror Group is rearranging its display sales team. The People’s ad manager, Phil O’Hara has moved to head of client sales. O’Hara now has chief responsibility for the finance, holiday, insert, motoring and client category teams. He will also supervise the new advertisement feature group, headed by former promotions group manager, Roz Collier.Jane Candish,… Continue reading More Moves In Sales
The continuing attack on cigarette advertising and sponsorship in the US is being stepped up, with the state of Florida publishing on 14 February new rules limiting the use of tobacco company banners to promote sporting events.The new rules are due to take effect in March. The ban on such promotions also covers beer and… Continue reading US: Florida Steps Up Campaign
