Future Publishing has now confirmed that it is launching a TV magazine for TV addicts *TV Listings Guides Set To Multiply.Cult TV will launch in June. The monthly entertainment title promises to provide features, reviews, star interviews and quirky facts and figures on all those all-time favourite series. Publisher, Stuart Anderton commented: “Cult TV will… Continue reading TV Cult Launching
Sold is a new business title that is targeting sales professionals from all industries. It is reported that the magazine will be sent free to 10,000 sales managers and directors. Sold will have a strong lifestyle and consumer feel.
Scottish Television has failed to include its £8 million investment, representing its 20% stake, in GMTV in its preliminary results. GMTV did not generate any profits in 1996, but STV revealed strong preliminary results for 1996 with a 40 % rise in pre-tax profits *STV Profits Rise 40%.Gary Hughes, financial director of STV claims that… Continue reading STV Writes Off GMTV Investment
The Media Business is reported to be looking to open an office in Scotland. The agency already has a number of Scotland-based clients on its books. Opening a branch on the other side of Hadrian’s Wall will help to increase the agency’s links with the Scots.
In an interview with Newsline, Bob Whooton, ISBA’s director of media services, welcomed the increased competition that Channel 5 will bring to the market place. Whooton feels that it is imperative that Channel 5 is given a chance: “There is a lot of misinformation flying about the industry, but Channel 5 has a very commercially… Continue reading ISBA Wishes Channel 5 Every Success
Details of ITV’s and Channel 4’s plans for their joint-venture digital multiplex are beginning to emerge *ITV And C4 Join Forces For Digital Launch.The two companies are reported to be working on a jointly produced TV channel that would be available on their multiplex. The two networks are also said to be considering forming an… Continue reading ITV And Channel 4 Announce Digital Plans
Following the recent launch of EMAP’s new sales house, EMAP Internet Sales EMAP Creates Web Sales House, Newsline met Carol Dukes, director of EMAP Online, to discuss the issues surrounding advertising on the Internet.As one would imagine, Dukes is extremely positive about the future of the Internet and its ability to survive as an advertising… Continue reading Interview: Carol Dukes, Director Of EMAP Online
Channel 5 had hoped to increase its penetration by doing distribution deals with cable companies, but this plan has run into trouble.Undisclosed cable operators are now reported to be demanding free advertising on Channel 5 in return for carriage. Channel 5 is said to find these terms unacceptable.The negotiations were being carried out centrally by… Continue reading Cables Crossed With Channel 5
This week saw the launch of Web Wide Media, the world’s first Internet sales house which is joint owned by BSkyB and Ozemail, the Australian Internet service provider *BSkyB To Launch Internet Ad Service.The company will focus its operations on consumer behavioural patterns rather than demographics because it believes the World Wide Web has the… Continue reading BSkyB Web Sales House Launches
