More Industry News articles
Press reports that Virgin Vodka is to release an ad showing a gay couple kissing on British television for the first time ever have been hotly denied by MTV. Press reports have stated that the ad is to be shown on MTV for three months starting from March.MTV have today issued a statement denying any… Continue reading MTV Hotly Denies Gay Kiss Ad
Channel 4’s new The Girlie Show has been slammed by the public, according to research conducted by the McCann-Erickson/Universal advertising group.Only 10% of women aged (16+) who watched last Friday’s programme will bother to tune in this Friday; and only 4% of men (16+) will switch channels this Friday night. The Girlie Show, in the… Continue reading C4’s Girlie Show Gets Thumbs Down
For only the third time since the beginning of 1995 only two editions of the tri-weekly Channel 4 soap Brookside have managed to make it into the channel’s Top 10 programmes. For w/e 21/01/96 the Friday edition only achieved an audience of 2.67m -placing it behind all of that week’s editions of Countdown, 70’s rerun… Continue reading Improved Scheduling Leaves Brookside Out In The Cold
1995 saw a steady growth in the number of homes which could receive both cable and satellite. By October 1995 the penetration of satellite had grown to 3.24 million homes from 2.962 million in January. In terms of cable however, while the number of homes passed grew from 4.489 million in October 1994 to 6.171… Continue reading Cable And Satellite Round-Up 1995
The Broadcasting Standards Council (BSC) has upheld a complaint against an advert for The People Newspaper which featured a topless couple embracing, in its January Complaints Bulletin. Although the ad was broadcast on ITV only two minutes before the watershed of 9pm, the ad for a sexual questionnaire in the paper was found offensive. Overall… Continue reading People Newspaper Complaint Upheld/No Decision On Lottery
Capital Radio has announced that it will be joining the bidding for the new Yorkshire and Humberside commercial radio licence, covering most of West Yorkshire, South Yorkshire and Humberside.Leading the Capital Radio bid, which aims to introduce a distinctive new format aimed at teenagers and young adults, is the company’s managing director Richard Eyre.At least… Continue reading Capital Radio
Bid For Yorkshire Licence
Talk Radio UK has announced a sponsorship deal with the car manufacturer Daewoo for a breakfast show competition, and Channel 4’s new basketball series will be sponsored by Sprite.The competition launched by Talk Radio, The Daewoo Raconteur of the Year, will start on 1st February on the Breakfast With Bates show. Listeners will have to… Continue reading Talk Radio And Channel 4 In Sponsorship Deals
London-based MBC (Middle East Broadcasting Centre) has been voted the best Arabic satellite TV station, and MBC FM the best Arabic radio station in the world. Viewers and listeners in the Arab world voted for MBC in the Arab ‘TV Guide’ magazine.Major international corporations such as Unilever, Procter and Gamble, Coca Cola, Pepsi and Ford… Continue reading Media Awards For MBC And Unzip
Nearly three quarters of women check their horoscopes, 73%, whilst men are only 40% as likely to. Overall, 58% of Britain’s adults actually read their horoscope, according to findings from CIA MediaLab’s Sensor.After women, the most loyal group of horoscope readers is 15-24 year-olds, 67% of whom regularly check their stars; the over 55 year… Continue reading Women Go Starry-Eyed Over Horoscopes