A study conducted by Carat Research has revealed viewers preference for for Sky Sports.Carat Research’s “Foretel” study, which monitors viewers’ reaction to programmes, shows that Sky Sports receives a higher enjoyment rating than sports programmes on ITV or Channel 4. 39% of Sky Sports viewing is scored as five out of five by viewers compared… Continue reading Sky Sport Wins Viewers Enjoyment
There have been rumours in the trade press that Nigel Dempster is to launch a new women’s magazine set to target Hello! readers. The editorial of the magazine, provisionally titled Dempster’s, will concentrate on celebrity and social gossip with features on health, fashion and travel. Associated Newspapers, for whom Nigel Dempster writes a celebrity gossip… Continue reading New Magazine For Nigel Dempster?
The ITC have decided to fine MTV Europe £60,000 for three breaches of the ITC’s programming and advertising codes.The programmes which provoked the response by the ITC were, The Worst of Most Wanted. The ITC considered the show, aired on Saturday 6 May, to have been inappropriately scheduled and unsuitable for children; Safe and Sexy,… Continue reading MTV Europe Fined By ITC
Following EMAP’s acquisition of the Metro Radio Group, a number of management changes have been announced. Maurice Dobson, Metro Radio Group sales and marketing director, becomes EMAP Radio Group sales and marketing director. The Metro regional sales team will report to Piccadilly Radio sales director Barbara Gardener. Harry Dunne, currently sales director of Metro Yorkshire… Continue reading EMAP Radio Appointments
The Daily Telegraph is currently in the process of recruiting the staff and former staff of the Independent. Celia Hall has joined the Telegraph writing on medical matters, and former media editor Maggie Brown writes a regular column for the Telegraph.Last week the Telegraph also announced that Martin Johnson, the Indy’s cricket correspondent is to… Continue reading Telegraph/Independent Staff Switch
Abbott Mead Vickers have announced interim results to 30 June 1995.Annual turnover is up 27% up on last year’s figure from £108.09m to £136.91m and pre tax profit rose from £2.38m in the 1994 half year to £3.49m, an increase of 47%.There has been consistent new business for the company with gains of £75m in… Continue reading Abbot Mead Vickers Results
Mediatel’s estimate of TV revenue for August gives a combined ITV and C4 revenue figure of £138,673,667 – an increase of 9% on August 1994. Individually C4 showed more than twice the percentage increase of ITV with a revenue figure of £30.97m up 17.1% year on year compared to ITV’s £107.7m – up 7.1% year… Continue reading TV Revenue And Shares – August
Boots Magazine, the quarterly title which is distributed throughout the stores has been suspended. The title which was only launched at the start of the year has been taken off the shelves pending a review. Poor circulation and disagreements over the distribution of the magazine were cited as the main reasons for the suspension.
Central television’s drama series Soldier Soldier has started its new series well by entering the top thirty programme list at number three. It attracted 15.38 million viewers and had a 62% share of viewing for the Tuesday night it was shown.Other programmes performing well include Heartbeat and London’s Burning, both of which increase on their… Continue reading Soldier Soldier Marches Up The Chart
The July top ten advertising brands have been released, showing the top spending television advertiser to be Sainsbury’s store with a total advertising expenditure of £4359,000. This is a £1705,000 rise on Sainsbury’s television spend last month.The top sending advertiser in the Radio category was McDonalds with an expenditure figure of £522,000. Coca Cola was… Continue reading Register-MEAL July Top 10 Brands
