IDG Media is to launch yet another new PC title, which is aimed, this time at parents of children aged 3-11.Parents & Computers, initially a quarterly title, launches on 17th August with an initial print run of 75,000 and a cover price of £1.95. It will concentrate on guiding parents on PC buying decisions, with… Continue reading New PC Title For Parents
Waldman’s World of Net Ads provides a simple guide to advertisers, agencies and media owners currently hooked up to the Net, with comment as to the usefulness/look of each of the sites.Whilst by no means a comprehensive collection it does provide you with a starting point to get you into Net mode, with all sites… Continue reading Net Site Of The Week – Waldman’s World Of Net Ads http://www.hhcl.com/wwoa.html
The AGM luncheon of the Incorporated Society of British Advertisers was held today in London, with Michael Grade as guest speaker. He began by referring to the speech made by Stephen Dorrell last week about the future of broadcasting. However, he disagreed with Mr Dorrells vision of a future with hundreds of television channels, catering… Continue reading ISBA AGM Luncheon
There has been a marked improvement in customers’ perceptions of commercial radio, according to the Radio Advertising Bureau’s 1995 media benchmark study. The study was a repeat of the original 1992 benchmark,which involved monitoring usage and attitudes for both advertisers and media planners.The RAB also tracked the success of its ‘Window’ campaign in radio, press… Continue reading RAB Research Reports Improved Attitudes To Radio
EMAP has announced it is to buy Herald & Post Newspapers from Thomson Regional Newspapers, subject to the consent of the Department of Trade and Industry. Herald & Post Newspapers comprises four free titles in Bedfordshire, Buckinghamshire and Hertfordshire. In the year ending December 1994, the titles achieved a turnover of £4.2 million.Herald & Post… Continue reading Emap To Acquire Thomson Subsdiary
It has been annouced that the international sales houses of Granada-LWT and Yorkshire-Tyne Tees Television are to merge to create the largest single distribution company in ITV. Programmes made by these companies include Prime Suspect, A Touch of Frost, Cracker, Heartbeat, First Tuesday and Agatha Christie’s Poirot.Bruce Gyngell, Group Managing Director of YTTTV Holdings, will… Continue reading GLWT And YTTTV International Sales House To Merge
Viva, the radio station which is backed by Golden Rose Communications, launched at 6:00 am this morning 3 July. The new radio station is aimed at women aged 24 to 44 in the Greater London area.Lynne Franks, the chairwoman who also has her own programme, said “The station will be contemporary and controversial, and with… Continue reading Viva Launches
The Independent remains at 30 pence today in the face of increases from both the Times and the Telegraph. The Times is up 5p to 25 pence and the Telegraph is also up 5p to 35p.Circulation Manager of the Independent, Nick Thompson, said that there were no immediate plans to increase the price of the… Continue reading Independent – No Price Change Yet
RevenueThe combined ITV/C4 revenue for May, based on agency estimates, came in at £183.115 million, an increase of 4.4% year on year. This is the smallest increase in revenue since December 1993. The ITV figure was £144.865 million, an increase of 2.2% year on year; C4’s figure was £38.25 million, an increase of 13.6% on… Continue reading Television Round-Up – May
It has been announced that John Aumonier, managing director of Talk Radio is to leave the station to pursue other interests in broadcasting. Peter Clark, Chief Executive of Media Ventures International (MVI), one of the main shareholders of Talk Radio UK will move into the station as acting managing director from today until a new… Continue reading Further Departures At Talk Radio
