More Industry News articles

Omnicom has acquired a 75% stake in Premier Magazines, the contract publisher of British Airway’s magazine, High-Life.

Any early lifting of the ban on BT carrying entertainment over its network was ruled out yesterday. Patrick McLoughlin, communications minister, told the Commons trade and industry committee that “Any premature review of that policy would have a devastating impact on the investment of the cable companies.” At present the ban on BT providing entertainment… Continue reading Ban On TV Via Phone To Stay

Acme Media has changed its name to Equinox Communications. The company will continue to plan and buy media, but will also offer clients a marketing service. Simon Mathews, chief executive of Equinox has appointed Dave Hughes, former head of planning at Y&R, as a director of the agency.JELFS LEAVES BBJColin Jelfs, a founding partner of… Continue reading Acme Becomes Equinox

There are plans to launch a new business daily newspaper to rival the Financial Times, according to a report in today’s Independent.The plan is the idea of the city editor of the Mail on Sunday, Clive Wolman. At the moment he is approaching publishing groups to back the paper; those believed to have been approached… Continue reading Business Daily To Rival FT

MTV Europe is likely to become encrypted in the first quarter of next year. After a promotional period of around three months, MTV’s Astra feed will be encrypted in both of the common VideoCrypt variants and will be made available to subscribers through Sky’s Multi-channel package and the MultiChoice packages, although MTV claims no firm… Continue reading MTV Europe To Become Encrypted

Today at the IPA a discussion was instigated by Roger Holland of JICREG into the desirability and inherent difficulties of achieving an agreed source of population data for use across TV,radio and regional press analysis.Richard Webber of research company CCN stated that his company was keen to address the concerns of his clients over conflicting… Continue reading Universal Universes

Maurice Saatchi, speaking last night to women advertising executives in London, said that the advertising industry should end “vague, sloppy thinking” and get back to “Simple and direct” messages.He described an industry lacking a sense of direction; “The advertising industry now is more lacking in self-confidence, self-worth, than at any time I can remember”, he… Continue reading Saatchi Calls Industry Sloppy

United International Pictures, which represents MGM, Universal and Paramount film studios, has says it has doubts about the profitability of video-on-demand, and it could be as much as five years away.

One year after its launch the advertising sales for Northern and Shell’s OK! Magazine have been moved to Logie Bradshaw Media Ltd, after a four-way pitch. The move has immediate effect, with LBM already selling space for OK!’s September issue.Tony Logie 071 287 2876

The Advertising Association has decided to re-establish their tradition of inviting a national figure to make a statement of principle on commercial communications; Sir Michael Perry, chairman of Unilever and President of the AA will be the chosen speaker. The lecture will be on July 7th, and is entitled, “The Brand – Vehicle for value… Continue reading AA President’s Lecture