Growth in the world economy slowed a little in 2013, alongside advertising, recording a modest 3.5% increase in measured global ad investment to stand at $11 billion, according to the latest ad forecast from GroupM.
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The commercial panel will consider business models; the thrust for platform data (and the future of NRS); the progress and implications of the planned trading system, PATS; data and tablet ad effectiveness.
The second episode of freshly relocated The Great British Bake Off (8pm) continued to attract an impressive prime time audience, even if viewers were down slightly on last week’s BBC One début.
In an effort to “support the desires” of its 16-24 year old female audience, the monthly printed magazine, which launched in 1978, will move wholly online where traffic has increased 46% over the past six months.
Following an exclusive launch in Japan last year, Sony has announced that its PlayStation TV will be available in the US, UK and Europe this autumn – giving users access to a variety of music, films and TV shows.
At less than 7mm thick, the device is also one of the slimmest ever produced by the South Korean company and is equipped with a 4.7-inch HD Super AMOLED display.
RTL’s recent acquisition of a majority stake in SpotXchange has given Decipher’s Nigel Walley a nervous sense of déjà vu, reminding him of a previous broadcaster’s dramatic foray into emerging digital media…
Have you ever wondered which ads placed in the national newspapers are the most effective at engaging readers? Newsline has partnered with Lumen Research to find out.
Tuesday night brought some opportunistic scheduling for Sky One, who in the wake of comedy legend Robin Williams’ death moved heaven and earth to air a fitting family-friendly tribute.
As group managing director, John Bills will manage five portfolio managing directors as well as oversee the media sales centre.