The tool, bringing together geo-filtered UK Twitter data with Kantar’s audience research it will enable broadcasters, media agencies and advertisers to track how Twitter amplifies TV audiences.
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Ed Richards first joined the UK media and communications regulator in 2003 as a senior partner, before being promoted to chief operating officer in 2005 and then chief executive in 2006.
Wednesday night finally brought the semi-final of The Great British Bake Off (BBC One, 8pm) to the nation’s screens after nine long weeks of tears, sweat, lots of butter and a heavy sprinkling of contrived controversies.
Capitalising on the newsbrands’ considerable audiences, MyMail is an extension of the Mail Rewards Club, a loyalty programme with more than a million customers.
Unlike Chromecast, Matchstick will offer an open source platform for both software and hardware, letting developers explore content and applications – from films and music to games.
This week’s winner has smashed all records with its gruesome and apocalyptic attention-grabbing ad.
Tesco is planning to sell-off its loss-making video streaming platform Blinkbox – and if a buyer can’t be found, it the service will be shut down.
While the US still accounts for the majority of Netflix subscribers (94%), international streaming recorded significant growth.
From November, TotalFilm.com, SFX.co.uk and GamesRadar.com will merge into a single platform to offer film, TV and game reviews and news.
Sky has invested $5 million in US ad-tech firm Sharethrough as part of its strategy to “drive innovation” by partnering with emerging technology companies.