In what is being described as a UK media first, the new digital ad format enables advertisers to serve alternative bespoke creative content to different viewers registered with Channel4.com based upon their age and gender.
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The first match of this year’s Premier League drew in a peak audience of 764,000 for BT Sport, according to BARB overnight figures, while Sky’s free day of football attracted 3.1 million.
New research from EE offers a snapshot of the nation’s mobile 4G behaviours, providing insight into how faster mobile internet speeds are changing consumers’ habits.
The Japanese company plans to stream cable channels and on-demand programming over Sony devices such as Playstations and Sony TVs, as it ups the ante with current cable, satellite and phone companies that sell subscription TV services.
The cult classic, which ran on BBC1 between 1978 and 1981, is part of Microsoft’s latest move to invest in original TV programming ahead of the launch of the new Xbox One console.
As the Premier League prepares for kick off, BT Sport has announced that more than 10,000 pubs, clubs, betting shops, hotels and other commercial premises have signed up to its TV packages.
Safety features and passcodes have been installed for parents to control, to stop children straying online.
TV Choice remains in poll position, selling almost 1.3 million copies, as TV Times and TV Easy experience tough losses.
The wholesale deal, which has been signed in advance of the start of the Barclays Premier League this weekend, will enable Virgin Media to offer BT Sport directly to almost four million TV customers.
Revenues from on-demand programmes and films are forecast to hit $6 billion by 2018, with the majority of growth coming from Western Europe.