Recycle for London worked with Incentivated to communicate with a younger audience in a fun and engaging way to educate users about recycling.
More Mobile articles
A three-headed presentation at yesterday’s MRG one day conference took the audience through the new forthcoming mobile media metric (MMM).
Black Friday saw greater use of mobile phones by consumers to zero in on and make purchases, according to a report in the Wall Street Journal.
Informa Telecoms & Media has announced its predictions for 2010, encompassing widgets, mobile and pay-TV.
The department for children, schools and families wanted to engage with difficult to reach teenager audience, to raise awareness of sexual wellbeing and created the world’s first interactive mobile soap opera with Incentivated.
Music streaming service Spotify has increased its potential reach on mobile after launching an app for the Symbian operating system.
A new study has found that global consumers are willing to pay for news – especially from online national and local newspapers – on their personal computers and mobile devices.
A new report shows that both penetration and usage of mobile services is on the rise.
Orange and Twitter have joined forces to allow users to tweet to each other via their television sets.
Worldwide mobile phone sales totalled 308.9 million units in the third quarter of 2009, a 0.1% increase from the third quarter of 2008, according to research firm Gartner.
