Nearly half of 10 to 18 year olds in the US own mobile phones, according to global market research group NOP World Technology. The mKids Study analysed mobile phone ownership within the 10 to 18 year old age group and found that penetration among 12 to 14 year olds had increased to 40% in December… Continue reading Nearly Half Of US Teens Own Mobile Phones
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Mobile phone penetration is growing faster in Africa than anywhere else in the world, with a 5,000% increase between 1998 and 2003, according to a new study by Vodafone and the Centre for Economic Policy Research. The report revealed that 97% of people surveyed in Tanzania said they could access a mobile phone, while just… Continue reading Mobile Phone Penetration Fastest In Africa
Almost 60% of US mobile subscribers use their handsets for non-voice functions, according to a new study by mobile market measurement company, M:Metrics. M:Metrics surveyed over 23,000 mobile subscribers in the US about their usage of mobile content and applications between November 2004 and January 2005. The research found that over 37% of respondents had… Continue reading Multi Use Of Mobile Handsets
January 2005 has seen 2.5 billion texts sent across the UK, overtaking December’s total and makeing a new record, according to figures released this morning by the Mobile Data Association (MDM). Person to person texts sent across the UK GSM network operators last month show an increase of 15.7% on the total sent during the… Continue reading January 2005 Breaks Text Message Record
Internet protocol television (IPTV) looks set to be the future of TV, causing problems for advertisers with current scheduled TV advertisement breaks ceasing to exist in the new format. TV advertisers are already under threat from the new generation of TV set-top boxes, which allow viewers to fast forward through advertisement breaks. Research from media… Continue reading The Future Of Television – IPTV
Lotteries, betting and casino style gambling are predicted to generate over $2 billion for the mobile phone industry in 2006, according to a new report by Juniper Research. The research reveals that lotteries will be the largest money-spinners, with gross revenues of nearly $7.9 billion worldwide, followed by sports betting predicted to take $6.9 billion,… Continue reading Gambling To Generate Over $2 Billion By 2006 For Mobile Phone Industry
Customer satisfaction with online retail supplies has fallen, despite a healthy rise in internet shopping over Christmas 2004, according to a new report by US analysts eMarketer. New research for the American Customer Satisfaction Index (ACSI), from ForeSee results, finds that consumer satisfaction with e-commerce has declined from a score of 80.8 in 2003 to… Continue reading Online Consumers Satisfaction Drops
The mobile terminal market grew by 21% between 2003 and 2004, with revenues increasing from about $73.3 billion in 2003, to a predicted $91.5 billion in 2005, according to data released by market intelligence firm IDATE. A new report by US analysts eMarketer reveals that unit shipments will also see a dramatic increase, rising from… Continue reading Mobile Market Forecast To Enjoy Strong 2005
Valentine’s Day saw 92 million text messages sent across the UK, an increase of 18% on the same period in 2003, according to figures released today by the Mobile Data Organisation (MDA). These latest figures confirm findings from a recent survey by Virgin Mobile, revealing that over half of the UK’s mobile phone users, 57%,… Continue reading Valentines Send 92 Million Text Messages
Worldwide mobile handset shipments are set to rise over the next four years, growing from 740 million by the end of 2005 to 810 million by 2009, according to market intelligence firm iSuppli. The company found that handset shipment growth peaked in Q4 2003, hitting 175.5 million. The first half of 2004 saw quarterly shipments… Continue reading Global Mobile Handsets To Reach 810 Million By 2009
