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Developing markets will largely counterbalance the decline in North America and Western Europe’s ad spend next year, which will fall by 5.7% and 1% respectively, according to ZenithOptimedia. Global ad spend is expected to decline 0.2% overall in 2009, while Asia Pacific and Central & Eastern Europe will still grow but at a slower rate… Continue reading ZenithOptimedia forecasts no growth in global adspend in 2009

ITV1’s I’m a Celebrity Get Me Out of Here! final attracted over 9.7 million peak viewers and a 39.3% audience share on Friday evening.More than 9.1 million average viewers tuned into see the final three contestants battle it out before Joe Swash was crowned king of the jungle.Meanwhile, ITV1’s all important X Factor semi-final pulled… Continue reading I’m a Celebrity finale pulls in over 9.7m viewers

Global ad spend is expected to decline 0.2% overall in 2009, while developing markets will still grow but at a slower rate than previously forecast, according to ZenithOptimedia’s new report.The report predicts that developing markets, such as Asia Pacific and Central & Eastern Europe, will largely counterbalance the decline in North America and Western Europe’s… Continue reading ZenithOptimedia: No growth in global adspend next year

Johnston Press is looking at merging the production operations of its three Scotsman group titles in a bid to cut costs.John McLellan, editor at the Evening News, is currently reviewing the production processes of the three Edinburgh papers, which also includes the Scotsman and Scotland on Sunday, according to reports.McLellan said: “Clearly saving money is… Continue reading Johnston Press plans to merge Scotsman production

Ofcom today imposed a £20,000 fine on talkSPORT radio after its presenter James Whale “seriously breached” broadcasting rules by encouraging listeners to vote for Boris Johnson in the London mayoral elections.Whale made the comments during a live phone-in show on March 20 and was subsequently fired by the UTV-owned station in May following an internal… Continue reading Ofcom fines talkSPORT £20,000

Martina King is stepping down from her role as chairman of the Radio Advertising Bureau as radio industry trade body RadioCentre cuts seven jobs.King was appointed chairman of the RAB in February and also took on a role as non-executive director of RadioCentre (see Martina King Appointed RAB Chairman).Andrew Harrison, the chief executive of RadioCentre,… Continue reading RAB chairman steps down

Global ad spend is expected to decline 0.2% overall in 2009, while developing markets will still grow but at a slower rate than previously forecast, according to ZenithOptimedia’s new report.The report predicts that developing markets, such as Asia Pacific and Central & Eastern Europe, will largely counterbalance the decline in North America and Western Europe’s… Continue reading ZenithOptimedia: No growth in global ad spend next year

Newspapers and magazines will thrive during the recession, according to the Wall Street Journal‘s managing editor, Robert Thomson.Speaking at the Reuters Media Summit in New York last week, Thomson said: “You’re starting to see them emerge in the sunlight after this period of darkness.”Advertisers are slowly returning but are looking for safer options when spending… Continue reading WSJ editor: Newspapers & magazines will thrive during recession

BSkyB’s has made its new online video service Sky Player TV cheaper than its satellite TV packages.The broadcaster’s online service offers users a choice of three packages ranging from £15 to £34 a month, while Sky’s cheapest satellite TV package is £17 a month.Sky’s Entertainment Pack, which will be available at the cheaper monthly rate… Continue reading BSkyB is set make its online TV cheaper than satellite

Analysts at Screen Digest have criticised the Competition Commission (CC) after it ruled that online-video service Project Kangaroo will not have an effect on the UK online advertising market.Earlier this week, the CC ruled that Project Kangaroo (the joint venture between BBC Worldwide ITV and Channel 4) “is likely to result in a substantial lessening… Continue reading Analysts criticise Competition Commission’s Kangaroo ruling