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Jon Miller, former CEO of AOL, is in the process of raising funds to try to buy Yahoo, according to a report in the Wall Street Journal. The reports that Miller believes he can do a deal that would be worth around $20 to $22 a share to Yahoo shareholders, which means raising about $28… Continue reading Former AOL CEO could try to acquire Yahoo!

The United Kingdom is the first European nation to adopt digital video recorders (DVRs) in significant numbers, according to a new study from research firm Parks Associates. This five-country study, Entertainment 2.0 in Europe, examined entertainment trends across Europe and found over one-third of UK broadband households own a DVR. British households are also more… Continue reading UK first European nation to adopt DVRs in significant numbers

US newspaper advertising revenue fell a record 18% – nearly $2 billion – in the third quarter, according to new figures from The Newspaper Association of America (NAA). The NAA found that the sector’s online ad revenue also dipped for the second quarter in a row, down 3% to $749.9 million, from $773 million a… Continue reading US newspaper ad revenue falls record 18%

RTL Group has announced the appointment of Andreas Rudas as executive vice president regional operations & business development central and eastern Europe at RTL Group’s headquarters. Rudas will be member of the RTL Group Executive Committee. Gerhard Zeiler, RTL Group CEO, said: “Due to his extensive experience in Eastern European markets, Andreas Rudas is excellently… Continue reading RTL Group appoints new member to executive management team

US advertising spending is expected to drop by 5% in 2009, according to Steve Lanzano, chief operating officer of MPG North America. Lanzano said that local advertising such as radio, television, newspapers and traditional billboards would suffer most as companies cut spending. Lanzano told the Reuters Media Summit in New York: “I think the real… Continue reading US ad spend expected to drop 5%

Online advertising will continue to expand in the coming recession – just not as quickly as previously expected, according to a report. Online advertising is attractive to advertisers as it is making obsolete the distinction between above-the-line and below-the-line marketing spend by delivering the benefits of both, said The Economist in a report on internet… Continue reading Online advertising will continue to expand in the recession

BT has signed a new deal with Twentieth Century Fox to give BT Vision customers access to a range of new and classic film titles.BT’s digital TV service will feature new films from Twentieth Century Fox, such as The Happening, Shine a Light and Dr. Seuss’ Horton Hears A Who, from December 15.In addition, a… Continue reading BT signs on-demand film deal with Fox

Clear Channel is set to roll-out a number of new digital screens in UK shopping centres by Christmas – adding six new centres to its shopping portfolio.The new screens are part of the first phase of a wider shopping centre digital roll-out, which includes the Westfield shopping centres at Merry Hill and Dudley – worth… Continue reading Clear Channel is set to roll out new digital screens

Nick Mawditt, global director of insight and marketing at Kinetic, takes a look at some new research carried out by the outdoor specialist…Despite our ageing population and increasing economic uncertainty, people in the UK are spending more of their time Out of Home and engaging in the activities and lifestyle of the Moving World. As… Continue reading Moving World

Online advertising will continue to expand in the coming recession – just not as quickly as previously expected.Online advertising is attractive to advertisers as it is making obsolete the distinction between above-the-line and below-the-line marketing spend by delivering the benefits of both, said The Economist.Above-the-line spending traditionally drives brand awareness or consideration, while below-the-line attempts… Continue reading Online advertising will continue to expand in the recession