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The UK economy is set to grow at or just above 2.5% per annum both this year and next, according to the latest forecast from the National Institute of Economic and Social Research (NIESR). The NIESR says that assuming interest rates are raised to 5% per annum in November and 5.3% per annum early next… Continue reading UK Economy Set To Grow At 2.5%

One out of every ten online consumers in the US watches television broadcasts online, according to the latest Consumer Internet Barometer survey from The Conference Board and TNS. The top reasons given for watching TV broadcasts online are personal convenience and avoiding commercials. Only a small percentage of consumers claim that their traditional television viewing… Continue reading One In Ten US Online Consumers Watches Internet TV

Mobile TV is seen as having good potential for growth as it is a service which should have mass appeal across the whole customer base, unlike many other content services such as games, according to new research from Ovum. Mobile gaming, says Ovum, appeals to around only 20% of users, whilst there have been some… Continue reading Mobile TV Providers Could Have To Consider Ad Supported Models

Despite mobile phone providers’ endeavours to recruit 3G customers, third generation technology remains a low priority for mobile users across the globe, with cost the overriding factor, according to new research from TNS. The research identified little increase in 3G technology usage amongst consumers, who see the offer of mobile TV and surfing the net… Continue reading 3G Capability Remains Low Priority For Mobile Users

WPP Group’s global growth has slowed in Q3 2006, with revenues rising by 4.6% to £1.4 billion. The company cites the slowdown on the UK and Eastern Europe markets as the cause of its subdued performance. According to a statement released by the group, revenues were up 12% during the first nine months of 2006,… Continue reading WPP Records Q3 Revenue Slowdown

81% of children aged between the ages of eight and 11 have a computer at home, just slightly less than the 95% that have a television set at home, according to a new report by market research company Youth Trends. 87% of the age group also access the internet from their home computers, with around… Continue reading Online Competes With TV For Youth Market

Google Europe vice president, Nikesh Arora, has told MPs at a select committee that the company would not tolerate copyright violations and that it would remove them when it takes over YouTube later this year.Earlier this month, after Google bought YouTube for $1.65 billion (£884 million) (see Google Buys YouTube), the video-sharing site signed deals… Continue reading Google To Clamp Down On YouTube’s Copyright Issues

The BBC has published a study, which will give television producers valuable insight into the viewers that they are making programmes for.The comprehensive research, which is available to anyone who wants a programme commissioned by the BBC, is broken down into eight sections, including “parents”, “over-55s” and “children”.“Weekends are the perfect time to watch ‘Together… Continue reading BBC Publishes TV Audience Insight Research

Loopholes will be exploited by advertisers, undermining measures to cut the amount of high fat, salt and sugar advertising aimed at children that is set to be introduced, according to an alliance of health, medical and consumer organisations.The National Heart Forum, whose members include the British Medical Association, the British Heart Foundation and Which?, and… Continue reading Advertisers Will Exploit Loopholes In HFSS Ad Restrictions

The rise of the internet is a key factor in the depressed state of the UK advertising market, according to WPP chief executive Sir Martin Sorrell.The UK has a significantly higher proportion of advertising online than in many other countries, which has been an additional drag on the more traditional advertising media.“Google said we spend… Continue reading Internet Is Key Factor In Depressed UK Ad Market