Sky’s high definition TV service will have 650,000 subscribers by 2010 (6.8% penetration), according to new forecasts from Merrill Lynch. Sky+ meanwhile, is forecast by Merrill Lynch to have 2.8 million subscribers by 2010 (31% penetration), up from the 1.7 million recorded in Q1 2006, and higher than Sky’s own forecast of 25% penetration by… Continue reading Sky+ To have 2.8 Million Subscribers By 2010
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Worldwide sales of camera phones will account for 48% of total worldwide mobile phone sales in 2006, growing to 81% by 2010, according to new forecasts from Gartner. Worldwide sales of camera phones, which have almost tripled since 2004, will reach 460 million in 2006, an increase of 43% from 2005, says Gartner, adding that… Continue reading Camera Phones To Account For 48% Of Worldwide Mobile Phone Sales
ITV is to launch a new research and development division, ITV Imagine, which will be central to generating new ideas for the broadcaster.Pele Cortizo-Burgess, the executive vice president and director of account planning at ad agency Foote, Cone & Belding in New York, will lead the team of around 14, which will be broken into… Continue reading ITV To Launch New Division To Bring In New Ideas
Strictly Come Dancing on BBC One gained more adult viewers on Saturday evening than The X Factor on ITV1, with 7.8 million on average compared to the singing contest’s six million.The X Factor took a 31% audience share in the timeslot, whilst the celebrity ballroom dancing competition took a 40% share. Come Dancing‘s results programme,… Continue reading Strictly Come Dancing Gains More Adult Viewers Than X Factor
Chairman of Ofcom, Lord David Currie, has said that internet developed content may overtake broadcast TV and that on-demand content is the future for young people.Speaking at the Ofcom annual lecture in London, Lord Currie said that a new approach to regulation would be required in the future, which will be vital to the economic… Continue reading Internet Developed Content Could Overtake Broadcast TV
Sales of digital televisions, set-top boxes and recorders have overtaken sales of analogue equipment for the first time, according to market researcher GfK.In the three months to September, the company revealed that digital sales accounted for 51% of all television equipment sold. Information gathered from 20,000 stores showed year on year growth of flat screen… Continue reading Digital TV Sales Overtake Analogue For The First Time
There has been a shift in the way people watch television programmes, with consumers wanting more control over their viewing, according to the Olswang Convergence Consumer Survey 2006.The survey discovered that Sky+ is considered the second most important and desirable device after the mobile phone, with the most popular reason for streaming and downloading being… Continue reading Consumers Want More Control Over TV Viewing
ITV will this week move a step closer to finding a replacement for Charles Allen, the broadcaster’s former chief executive, after the board meets to review the list of candidates for the role.The board is expected to meet to review the list that city headhunters Zygos have drawn up. It should be presented to board… Continue reading ITV Board To Review Chief Exec Shortlist This Week
Students at 109 universities in the UK are now able to watch Freeview on their PCs, following the launch of Freewire, a triple-play service set to be rolled out to all UK consumers next year.The Freewire signal is delivered over the Janet IP network which means that the picture quality is superior to that experienced… Continue reading PC Freeview Service To Launch Next Year
Carlton Screen Advertising is launching a new marketing campaign to promote cinema advertising, in an attempt to remind the media industry that cinema ads stand up against other mediums.The campaign, which arose after talking with media planners about consumers’ growing media multi-tasking habits, will focus on the premise that cinema-goers are fully engaged and less… Continue reading Carlton To Launch Campaign To Promote Cinema Advertising
