Online adspend increased by over a fifth in Germany during 2002, says a new study from Nielsen Media. The research company surveyed twenty leading agencies from around the country and found that internet advertising revenue went up by 20.9% to E255.9 million last year. The biggest gains were in the service sector which saw income… Continue reading Web Advertising On The Rise In Germany
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US narrowband internet subscribers are three times more likely to switch from their current ISP than broadband subscribers, according to a new study from the Leichtman Research Group. The report, Understanding Disconnects, Downgrades and Upgrades, found that one-third of online householders in areas where cable is available now subscribe to a broadband service. In addition,… Continue reading US Broadband Users Satisfied With Services
UK radio revenue growth will be subdued for most of this year, as visibility remains poor. That is the prognosis from Merrill Lynch analysts, following a radio industry dinner last week. Revenue growth last year of 2% to 3% was driven mostly by the sponsorship and promotions sector (see UK Radio Beats Revenue Forecasts In… Continue reading UK Radio Update: Consolidation ‘Vital’, Revenues Muted
The text messaging craze reached new heights during 2002 with almost 17 billion person to person text messages sent across the four UK GSM networks, according to the latest figures from the Mobile Data Association (MDA). The data also shows that 1.6 billion SMS messages were sent during December, taking the daily average for the… Continue reading Text Messaging Hits A New High In 2002
Week on week analysis of the media sector reflects last week’s crushing losses. The FTSE dropped to a seven-year low, after a heavy sell-off as sentiment remained fragile on continuing concerns of military action against Iraq and worries about the global economy.On the corporate news-front, investors considered news that SMG‘s shareholders have approved the £216m… Continue reading Sharewatch
Telewest Broadband has launched a cut price self-installation broadband package, to tempt its digital TV customers to switch to broadband.The new self-install package will cost £12.50, which Telewest claims is the lowest permanent entry price to high-speed internet access in the UK.Chad Raube, director of internet services at Telewest Broadband, commented: “This is no gimmick… Continue reading Telewest Promotes Broadband With Further Price Cuts
Influential Government advisor, Barry Cox, is set to make a high profile case for the abolition of the licence fee and is suggesting that the BBC should be partially funded by subscription.Cox, who is deputy chairman of Channel 4 and chairman of the digital stakeholders’ group, has intensified the debate surrounding the future of the… Continue reading Government Advisor Makes Case For Licence Fee Abolition
David Beckham and Gary Lineker are among some of the UK’s most famous footballers to come under attack from the Food Commission for advertising fast-food, confectionery and soft drinks.According to a new survey from the Food Commission, Premier League football clubs and national football organisations are compromising their school-linked health promotion activities by advertising junk… Continue reading Footballers Criticised For Junk Food Ads
The text messaging craze reached new heights during 2002 with almost 17 billion person to person text messages sent across the four UK GSM networks, according to the latest figures from the Mobile Data Association (MDA).The data also shows that 1.6 billion SMS messages were sent during December, taking the daily average for the month… Continue reading Text Messaging Hits A New High In 2002
The ITC has dismissed complaints against Channel 4’s televised post-mortem, Autopsy, claiming it did not breach taste and decency guidelines.The ITC received 34 complaints regarding the programme, which featured edited sections of a public autopsy conducted by Professor Gunther von Hagens in East London. Complainants expressed concern that the programme was offensive to taste and… Continue reading ITC Dismisses Complaints Against Channel 4’s Public Autopsy
