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Ahmed El Kady investigates how media owners and ad solution providers are grappling with ways to best harness the technology.

The Media Leader Jobs: Voluntelling is especially common in the media and creative industries, where budgets are tight and teams often stretched beyond capacity to begin with.

A new celebrity-focussed feature could open the door for an ad-based business model, but the ‘authentic’-branded platform may not be that enticing for buyers.

The IPG Mediabrands agency is rolling out a bespoke algorithm that it claims enables advertisers to optimise media-buying for more audience attention and lower-carbon formats at the same time.

The second All-In Census results are set to be revealed on Thursday, including fresh data on what advertising and media professionals feel about hybrid working.

In brief: Business-focussed social media platform LinkedIn announced its user base is nearing 1 billion as it celebrated its 20th anniversary today.

In brief: Independent agency the7stars has hired Barty Mee as head of partnerships.

Clients want tried and tested. Twitter is too testing and tumultuous.

The week-long showcase gave media buyers a first look at the latest digital content from among the biggest names in global media and entertainment.

Outdoor media owners are running Coronation and charity campaigns over the long weekend.