Coronation Street‘s storyline involving a transsexual character caused the ITC to receive ten viewer complaints. Complainants believed that the storyline was inappropriate for broadcast during Family Viewing Time. However, the ITC believed that the programme did not sensationalise the subject, and that the way in which it was treated did not go beyond general information… Continue reading Corrie’s Transsexual Storyline Receives Complaints
Foster’s lager and the ITV Network have signed a £750,000 broadcast sponsorship deal which will run across ‘post-pub TV’ for three nights, beginning on Friday 1 May at 10.40pm.The ‘No Worries’ weekend, the first ever sponsored showcase to run as a dedicated weekend, will be interspersed with 5 minute programmes presented by Mark Little of… Continue reading ITV Signs Weekend Sponsorship Deal With Foster’s
BBC Worldwide has appointed a top BT boss to become its new chief executive. Rupert Gavin is currently the managing director of BT’s Consumer Division, and will take up his appointment with the BBC on 1 July.BBC: 0181 743 8000
A direct mail questionnaire conducted by GWR Group has revealed that the strength of local radio brands in clients’ advertising campaigns is gaining weight. 73% of respondents to the questionnaire agreed with the statement, ‘Local radio advertising has more credibility with my clients.’All the respondents believed that bigger brands are now advertising on local radio;… Continue reading Local Radio Brands Important To Advertisers, Says Survey
Tuesday The Retail Prices Index for March is announced.The ITC advertising complaints bulletin for February/March is released.Thursday Future Publishing will be launching a new lifestyle motoring magazine called Redline . A first issue review will appear on Newsline.Friday The Monopolies and Mergers Commission is expected to report to the Department for Trade and Industry with… Continue reading The Week Ahead
Regional newspaper group Southnews has launched a £59 million bid for Home Counties Newspapers. Southnews, which publishes over 50 local papers, said it was yet to receive a response from its target.The bid follows an attempted £52 million takeover of Home Counties by Johnston Press which ground to a halt in February following an investigation… Continue reading Southnews Launches £59m Home Counties Bid
More vehicles are being offered for sale on the internet, according to a motor trade survey published today.Motor Trader‘s ‘Business Monitor’ questioned 100 of the country’s 300 largest dealer groups and found that half had their own websites. 55% believed the internet would change the way they sold cars. Only 6% thought it would have… Continue reading Internet Car Retailing Grows
Future Publishing has announced the appointment of Jenny Hollander as senior sales executive of its PC Guide magazine. Hollander has moved backed to the UK from South Africa where she has worked on ad sales for The Sunday Times and Cosmopolitan.The June issue of PC Guide will feature a covermount of the children’s Living Book… Continue reading PC Guide Appoints New Sales Executive
Emap Online has announced that it will be transferring its third-party internet advertising sales operation to Real Media. This is to allow the sales house to focus on its own in-house sites.The non-Emap websites formerly sold by Emap are to be incorporated into the international portfolio currently represented by Real Media UK, a division of… Continue reading Emap Online Transfers Third-Party Sales
British Digital Broadcasting and BSkyB are believed to be holding a meeting today in an attempt to resolve the dispute over the compatibility of the companies’ set-top box decoders.It is believed that BDB requested the meeting following a writ issued against it by Sky. The writ claimed that BDB had broken a contractual agreement formed… Continue reading Sky And BDB Attempt To Settle Set-Top Box Dispute
