The latest Sensor survey from CIA MediaLab reports that people are switching to purchasing products via computers, faxes and telephones in a move away from direct mail and catalogues. Consumers, says the survey, prefer the speed of technology.The survey asked which method they would choose to buy a cross-section of products and found that electronic… Continue reading Public Switch To Electronic Shopping Says Survey
Channel 5 Broadcasting has this afternoon received a major cash injection through a City bank syndicate.HSBC Banking Corporation has arranged a £150 million financial package which will be used “for future developments”. 5 says that the practical effect will be to “limit Channel 5’s shareholders exposure and increase the return on their investment.”David Elstein, chief… Continue reading City Puts Cash Into C5
Following a request by More Group and Decaux, the Office of Fair Trading (OFT) is to pass its recommendations on the proposed merger between the two companies to the Department of Trade and Industry (DTI). Decaux’s takeover bid for More of £475 million was announced last week and caused More to back out of a… Continue reading OFT To Give Recommendations On Decaux/More Merger
Talk Radio has announced that it has joined Digital One, the digital radio consortium formed last week by GWR Group and Ginger Media (subscribers see GWR And Ginger Create Digital Consortium).Paul Robinson, managing director of Talk Radio, comments: “Digital is unquestionably the future of radio and clearly presents many exciting opportunities in the future. Talk… Continue reading Talk Radio Joins Digital Consortium
The Economist Group will be launching a new monthly financial magazine aimed specifically at chief financial officers. CFO Europe, which will appear on 24 April, will be available mainly via subscription though there will be some newsstand copies. An annual subscription will cost £50 while the cover-price will be £4.95.CFO Europe will follow the formula… Continue reading Economist To Launch Financial Magazine
Universal McCann Manchester has created a new media division to handle its growing direct response business, now worth around £40 million. The Universal McCann Direct department was hived off from the main company last week.Universal McCann Direct is headed by Bev Jones, recently promoted to media director.Universal McCann Manchester: 01625 822 418
The Radio Authority is advertising a new regional radio licence for the central Scotland area. The licence will cover the cities of Glasgow and Edinburgh, as well as the areas around them. Around 2.3 million adults will be able to receive the service.The Authority is now inviting public comments and opinions in order to identify… Continue reading New Radio Licence For Scotland
The Independent Television Commission (ITC) has said that Channel 4 must broadcast an on-screen apology to four environmentalists who were interviewed for the channel’s recent series Against Nature. The ITC claims that the views of these interviewees were distorted and misrepresented.The ITC has upheld complaints from the four contributors to the series about the way… Continue reading Channel 4 To Apologise For Against Nature Series
Independent Newspapers, the Irish media group, has today announced a rise in pre-tax profits from IR£66.8 million to IR£100.1 million in 1997. Turnover was IR£598.8 million, up 43% on IR£419.1 million in 1996. Good ad revenues from a strong economy helped boost the figures.Chairman Tony O’Reilly said: “The current year has been positive in all… Continue reading Strong Results For Independent Newspapers
The Audit Bureau of Circulations (ABC) has redrafted (for the second time this year) its procedure for auditing multiple copies/bulk sales of national newspapers.There has been concern in the industry that bulk sales, particularly when performed ad hoc, are distorting the ABC audit figures. To combat this the ABC promised ‘more expansive controls’ in auditing… Continue reading ABC Creates New Bulk Sales Procedures
