IPC Magazines is introducing a new look for its 40 year-old women’s weekly title Woman’s Realm in a bid to halt its falling circulation. Since 1986 the magazine has seen its sales fall from 613,000 to just over 230,000.The redesign, aimed at differentiating the magazine from its competitors, includes a new logo and cover design… Continue reading New Look For Woman’s Realm
ABC //electronic has issued the LOOT website with its first certificate, it has been announced. From 2 February-4 March 1998 the site received 2.496 million page impressions.http://www.loot.com/ offers classifieds which reach a variety of buyers via 9 categories which range from property, cars and recruitment to general consumer items.The site with the largest number of… Continue reading LOOT Website Gets First ABC
Channel 5 has received a number of proposals from broadcasters wishing to buy the unused capacity on the channel’s digital terrestrial multiplex. Channel 5 will invest in one channel on the multiplex, leaving around two channels’ worth of frequency spare. It is preparing these proposals which will shortly be passed to the Independent Television Commission… Continue reading Channel 5 Receives Proposals For Spare Digital Capacity
The UK Digital Radio Forum has welcomed a report by the National Economic Research Associates (NERA) which concludes that digital transmission is essential for the long term health of the radio industry. It coincides with the news that the Forum is bidding to win funds from the Department of Trade and Industry in order to… Continue reading Digital Radio Forum Seeks DTI Funding
http://www.mcsaatchi.com/This is a classic exercise in design poncery. Objects fly around, links are unlabelled, it’s difficult to navigate and you need four different plug-ins to make everything work. In fact, this site is so design-laden that it crashes Netscape 4.0 as soon as you enter the URL. However, for all the complaints that websites like… Continue reading Website Of The Week – M&C Saatchi
ITV maintains its commanding viewing share of 33.4 % against BBC1’s 29 %, no doubt helped along by the ‘sending down’ of Deirdre Rashid in Sunday night’s Coronation Street which gave the Sunday episode its best ever audience figure of 17.61 million viewers.We can draw several positive points from the caging of Rashid. Firstly, there… Continue reading TV Viewing Summary W/E 29/03/98
Tim Bleakley, sales controller at Talk Radio, has been promoted to the newly-created position of sales director. He will report directly to Talk’s commercial director Stan Park.Park says that the promotion is in recognition of Bleakley’s achievements since joining the station from TSMS in December 1996 (subscribers see Appointment News).He added: “The whole team has… Continue reading Appointment Briefs
Home Counties Newspapers said that last year’s failed takeover attempt by Johnston (subscribers see Johnston’s Agreed Newspaper Takeover Blocked) had wiped £205,000 from its annual profits. Consequently pre-tax profits fell from £3.2 million to £3 million. Turnover, however, rose from £37.3 million to £38.4 million.While Johnston Press is understood to be keen to renew its… Continue reading Failed Johnston Bid Dents Home Counties Profits
The ITV Network is currently on the look-out for two presenters to be the new faces of Children’s ITV.From the end of May, the station’s current graphic style of presentation will be replaced by a new team who will guide young viewers through what’s happening on CITV. It is hoped that two presenters will be… Continue reading Revamp For Children’s ITV
The European Commission is believed to be investigating claims from BSkyB that the BBC’s News 24 cable and satellite channel is using licence payers’ money to create unfair competition. Sky News has been dropped by a number of cable companies mainly because News 24 is being distributed for free. The BBC says it is confident… Continue reading EC To Investigate BBC News Channel
