The Mirror Group has reached an agreement with the trustees of the Racing Post that grants the Group licence to publish the racing daily ‘for a period of at least 10 years.’ This agreement is subject to approval from the DTI. The content of the Racing Post is not expected to be altered.The Mirror Group’s… Continue reading Mirror Group Takes On Racing Post
The advertising industry appears to be giving a cautious “thumbs-up” to the move by Chris Evans to buy Virgin Radio from under the nose of Capital Radio (see yesterday’s Evans Snatches Virgin From Capital).It seems that agency planners believe, like Richard Branson, that Virgin will benefit more under Chris Evans than it would if owned… Continue reading Industry Gives Cautious Welcome To Evans’ Virgin Move
Paul Smee, director of public affairs at the ITC, has been made the director responsible for the ITC regional offices. His new title will be director of regions and public affairs. Meanwhile, Brian Marjoribanks becomes regional controller and will report to Mr Smee.These changes follow on from a review of the ITC’s 11 regional offices… Continue reading ITC Appoints Director Of Regions
The Advertising Standards Authority has banned the repetition of a press campaign by the Vegetarian Society linking eating meat to a higher risk of cancer, saying it was distressing, shocking and misleading.It said that the ad wrongly implied that “a causal link between the consumption of meat and the incidence of cancer was universally accepted.”… Continue reading Vegetarian Ad Campaign Banned
The Internet arm of Associated Newspapers, Associated New Media (ANM), has just launched what editor Martin Dunn claims is the first totally comprehensive city guide to London. Dunn, former editor of the New York Daily News and Today, says that the This Is London (TIL) site (http://thisislondon.co.uk) is the result of the collation of material… Continue reading Interview – Martin Dunn, Associated New Media
The Teenage Magazine Arbitration Panel (TMAP) received only one complaint on which it could adjudicate since it last met in August.Despite upholding the complaint regarding a sex item in Bliss magazine, the panel acknowledged that editorial awareness has been heightened on the issue of presenting suitable and accurate information on sexual matters in teenage magazines.… Continue reading TMAP Upholds Single Complaint
Toyota has agreed an £18m deal with ITV to sponsor virtually all the channel’s New Year schedule from 10.30am on New Year’s Eve until midnight on New Year’s Day, for the next five years. With the exception of News At Ten, a Diana documentary and Coronation Street (which is sponsored by Cadbury), every programme during… Continue reading Toyota Will Indulge This Christmas
ABC //electronic has issued the Electronic Telegraph (http://www.telegraph.co.uk) with its first web audit certificate which records over 7,336,442 page impressions for the period 8 September to 7 October 1997. The audit also shows an average of 31,677 user per day.Hugo Drayton, publisher of the Electronic Telegraph, said, “We are delighted to be able to give… Continue reading Electronic Telegraph Receives First ABC Audit
The quality market showed the largest year on year increase in circulations for June to November with an overall circulation of 2.957 million, up 5% year on year. Among these papers, the Sunday Telegraph and FT performed well with increases of 18% and 9.7% respectively. The mid market performed reasonably well, with only the Express… Continue reading National Newspaper Round-Up – November
Exchange & Mart will be launching an expanded database to its website on 1 January 1998 with the support of a £170,000 ad campaign – thought to be one of the biggest spends to date by any consumer brand on the Internet.With the addition of the database, the website will contain more than 300,000 products… Continue reading Exchange & Mart Expands Website
