Nissan is to sponsor Channel 5’s coverage of the England v Poland football match on 31 May as well as the preceding England v Argentina rugby union clash. It is reported that the deal is worth in the region of £100,000.Channel 5: 0171 497 5225
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Cordiant, one of the world’s largest global advertising groups and owner of Saatchi & Saatchi, today announced that for the year ending 31 December 1996 it made a pre-tax profit of £41.8 million, compared to a loss of £22.6m for 1995. Revenue was down from £761.1m to £754.9m, though excluding the impact of exchange movements… Continue reading Cordiant Profit Turnaround
FutureNet , the Web site of Future Publishing, a division of Pearson New Entertainment, has signed an agreement with Music Network Classifieds to incorporate the service in the redesigned FutureNet site, to be launched on 14 April *New Address For Futurenet.The restructured site will become an entertainment and information service that incorporates an extensive range… Continue reading FutureNet Relaunches
Flextech Television has announced its new sales and marketing department that will be responsible for the company’s multi-channel venture with the BBC.It is reported that Richard Burdett, currently the vice-president of sales and marketing at Flextech, is to become vice-president of marketing. He will be taking on a greater marketing brief and will become responsible… Continue reading Flexing Its Marketing Muscle
BMP DDB is launching a media spin-off called BMP Optimum on April 7th. The operation will become the fourth largest UK media company combining clients from both BMP DDB and BMP Solutions in Media.The decision to create BMP Optimum is the culmination of a five year period in which BMP has built up its credentials… Continue reading BMP Launches Media Department
David Elstein, chief executive of Channel 5, yesterday announced that the channel had completed the retuning of 90 per cent of VCRs, the minimum amount required by the ITC. This now clears the way for the channel to launch as planned on Easter Sunday.The ITC still has to officially approve C5’s claims, though it is… Continue reading C5 On Target With Retuning
It is predicted that the media industry has good prospects for organic growth which will significantly outstrip GDP, according to a report by stockbroker Panmure Gordon.In its 1996 review, the company’s analysts believe that a buoyant economy will provide a healthy backdrop for those companies with an exposure to advertising. It also predicts that cross… Continue reading Good Prospects For Media Industry
Telewest Communications plc has released its preliminary results for the year ending 31 December 1996. Following increases across the board in cable TV, residential telephony and business telephony, total revenue was up 52% to £290.3 million last year. Net losses reached £250.9 million, but this was in line with expectations.Commenting on the results, Stephen Davidson,… Continue reading Positive Results For Telewest
News International has announced that the Sun and the News Of The World are to go online with the launch of a new mass-market Internet provider, LineOne.The company behind the service is Springboard Internet Services, a joint venture between BT and News International, owner of the Sun and the News of the World. Rupert Gavin,… Continue reading Sun And News Of The World To Go Online
The ITC has said that there were a number of inaccuracies in its latest set of cable figures due to a computer error. The data in all Newsline reports has now been amended for the following statistics:ITC Multiple Systems Operator (MSO) Data – January 1997: Telecential; ComtelITC Number Of Households Receiving Each Cable Channel –… Continue reading Amendments To ITC Cable Figures
