A new monthly motoring magazine will be parked on the news-stands from Monday. V-10 Magazine is aiming to give Max Power, Performance Car and F1 Racing a run for their money. The title is published by Charter Publishing who also publish Property Plus.V-10 promises to deliver what the reader has been longing for, a magazine… Continue reading New Motoring Mag Pulls Into Gear
The television production company, Planet 24 has teamed up with Chelsea Football Club to kick off Radio Chelsea; a station dedicated to the club’s matches and Chelsea fans.The Radio Authority has awarded Planet 24 and Chelsea FC a restricted to licence to broadcast between 7am and midnight, on home match days, during the playing season.… Continue reading New Programme For Chelsea Football Club
A report by Mintel International into men’s lifestyle magazines has found that many titles have become more notorious than their readers.Magazines like GQ and Loaded do not only appeal to the ‘lads culture.’ The research has discovered that family men and working ABs also enjoy these magazines. The main attraction of these titles is their… Continue reading Men’s Magazine Readers Fail To Live Up To Their Image
Rumours are circulating that Granada is about to sell its 11% stake in BSkyB. The move is said to be due to advice that Granada should take advantage of BSkyB’s strong market price while the going is good.Initial reaction at 11:00am meant that BSkyB’s price dropped 8.5 to 571p while Granada’s rose 8 to 868p.For… Continue reading Granada May Sell BSkyB Stake
BBC Radio 1 has confirmed that Mark Radcliffe is to takeover from Chris Evans as the Breakfast Show host. The new show will hit the airwaves on 17 February. Simon Mayo will fill in until then.Radcliffe’s salary is not going to be in the same league as his predecessor’s. He is reported to be getting… Continue reading Evans’ Replacement Announced
Coronation Street returns to the top this week, recapturing the top two places from Eastenders. Emmerdale continues to build a solid following, this week holding eighth, ninth, and tenth place giving ITV a slight edge over the BBC in holding six of the top ten places.ITV drama continues to do well, The Ruth Rendell Mysteries,… Continue reading TV Weekly Viewing Summary W/E 12/01/97
National Magazines has appointed Tim Lucas as Good Housekeeping’s temporary director of advertising sales. Lucas is on secondment from the company’s corporate business development department. He will takeover the Good Housekeeping job until a permanent director is found.National Magazine Company: 0171 439 5000
According to Advertising Association forecasts leaked to Media Week, radio is set to remain the fastest growing advertising medium in 1997 with growth set for 13.4% year-on-year. It is set to bring in £0.36 billion this year compared with £0.31 billion last year.Other figures suggest that the business press sector is set to hit the… Continue reading Radio Set For 13% Growth In 1997
Channel 5 will be setting up a direct marketing outfit to offer advertisers through-the-line campaigns using the database it created for its retuning programme. Kevin Coyne has been appointed as head of customer services and will also join the channel’s in-house sales team to provide its advertisers with consumer information from the retuning database.The channel… Continue reading C5 To Set Up Direct Marketing Outfit
The latest round of NRS figures, for the period July to December 1996, show that Your Garden magazine has achieved the greatest rise in readership figures, with a 55% change and an increase of 132,000 readers. The gardening sector is currently experiencing a readership boom. Amateur Gardening also saw a 15.6% rise, boosting its readership… Continue reading NRS Round-Up July-December 1996
