Cable and Wireless this morning announced a merger with Nynex Cablecomms, the UK’s second largest cable operator, Mercury Communications and Bell Cablemedia to create a new UK company called Cable and Wireless Communications.Cable and Wireless Communications will be 52% owned by Cable and Wireless, 18% by Nynex Cablecomms and 14% by Bell Cablemedia. The new… Continue reading Cable Companies Merge
The Referees Association, the governing body for all FA referees, has denied reports that it has been approached by Sega regarding a sponsorship deal.According to press articles Sega approached the RA with a view to sponsoring red and yellow cards and even offered referees cash prizes for the most cards produced in one game. Peter… Continue reading Sega Sponsorship Deal Denied
A new way for sponsors and advertisers to reach the much coveted youth market will come into being with the launch of the VID Zone, an interactive multimedia system which will broadcast channels aimed at young people in London.The VID Zone uses multimedia software and touchscreen technologies to broadcast a range of channels to specific… Continue reading New Media To Reach Youth Market
According to the Independent BSkyB is looking to take control of Pearson, the media and entertainment group.Reports suggest that BSkyB would have to pay around £6bn to take overall control of the group which owns the FT and Thames Television. Analysts believe that Thames would greatly complement Rupert Murdoch’s existing TV production business and the… Continue reading BSkyB In Pearson Bid Rumours (Updated since 10:57am)
IPC magazines has announced an exclusive advertising venture with Cussons UK, the toiletries manufacturer.Imperial Leather for Men launches in November and Cussons are promoting the product to women as potential buyers of the product. The campaign starts in the November 11 issue of Woman’s Own and the December issue of Woman & Home. The campaign… Continue reading IPC Announces Cussons Ad Deal
At a recent meeting of the ABC regional press working party, Newspaper Society representatives and media buyers agreed to look at formulating a policy for concurrent release, on an optional basis, for the 600-plus paid for newspapers certified by the ABC.A major consideration for the scheme will be what submission deadline will need to be… Continue reading ABC Considers Regional Press Changes
Last week saw C4’s soap Brookside running five nights a week, and whilst Friends maintained its top position in the top ten C4 programmes listing, Brookside achieved an average of 4.7 million viewers per episode – with each night achieving a higher audience than the programme’s norm. On its best night – Tuesday – it… Continue reading Five Day Success For Brookside
The Independent Television Commission has issued a formal warning to Carlton Television in relation to an episode of its regional programme London Bridge which showed a rape scene.The ITC concluded the episode was in serious breach of the ITC Programme Code because the scene was “unacceptably extended and excessively detailed”. This is the first time… Continue reading ITC Issues Warning Against Carlton
The weekly communications news magazine, New Media Age, has been revamped. The masthead is bolder with the title appearing in different colours. It now appears in a non-glossy format and pagination has increased from 16 pages to 24 pages. There are also additional sections which are Finance, Data Page and Gadfly & Mole. Finance looks… Continue reading Magazine Briefs
The ITC has awarded the Central Cumbria local delivery franchise licence to Central Cumbria Cable & Telecoms Ltd. A bid of £7756.98 was made and Central Cumbria Cable & Telecoms are committed to provide 70,518 homes by the year 2002.The ITC is also inviting applications for the local delivery franchises of Thanet and Canterbury and… Continue reading ITC Awards Central Cumbria Licence
