Combined ITV/C4 revenue for March, based on agency estimates, came in at £174.537 million, an increase of 4.8% on last March. ITV only, at £132.962 million was up by 2.1% year on year, whilst the Channel 4 figure, £41.575 million was up by 14.3%. This puts the ITV:C4 ratio at 76:24, as it was in… Continue reading TV Revenue – March
The next MRG Evening Meeting will be held on Thursday 16 May, at 6.30pm at Leo Burnett. To follow up the long-awaited launch of POSTAR, the MRG meeting will concentrate on the research highlights and market implications. Ivor Hussein of Lowe Howard Spink and Chris Morley of IPM are the two speakers.Ivor will be discussing… Continue reading MRG Evening Meeting On POSTAR
Kiss FM has announced that it will be applying for the East Midland’s radio licence which is being advertised by the Radio Authority (Newsline 26/02). If successful Kiss FM will broadcast to a region that includes Nottingham, Leicester and Derby with a potential audience of 1.5 million adults.The bid represents a partnership between independently owned… Continue reading Kiss FM Bid For East Midlands Licence
The Radio Authority has announced that six radio stations will be competing for the new radio licence covering south-west London. The applicants to run the licence, which covers the London Boroughs of Kingston-upon-Thames, Sutton and Merton, are: Crown FM (Radio Riverside, David Dimbleby, 0181 940 6668) community information and adult contemporary music Eclipse FM (Eclipse… Continue reading Six Stations Bid For New London Licence
RevenueCombined ITV/C4 revenue figures for February, based on agency estimates, came in at £153.61 million, an increase of 2.4% year on year. The ITV only figure, at £117.74 million was up just 0.2% year on year whilst Channel 4’s figure, at £35.8 million was up by 10.5%. Channel 4’s share, at 24% was an improvement… Continue reading TV Round-Up – February
The National Magazine Company’s House Beautiful will be reducing the price of its June issue by 50p to £1. The publishing company say that this is to coincide with a peak in the market during this period. In the same month IPC Magazines will be relaunching Ideal Home magazine. It is believed that it will… Continue reading Competition Among Home Interest Mags
The Radio Authority has promoted two of its original team to become Directors and manage the RAB activity.Andrew Ingram is promoted to Director of Account Planning with a focus on the customer services of the RAB, while Justin Sampson will manage RAB’s research, administration and information teams as Director of Operations.Douglas McArthur, managing director of… Continue reading RAB Appoints Directors
The total television audience available to advertisers is increasing again, according to analysis of BARB by CIA Medianetwork. Satellite and cable TV, led by BSkyB, drove this growth in the first three months of 1996 with a 30% increase year-on-year in all adult viewing and a 35% increase in both the key ABC1 adult and… Continue reading Satellite And Cable Driving TV Growth
The second episode of Channel 4’s adaptation of Jonathon Swift’s classic novel Gulliver’s Travels, shown on Monday 8th April, has attracted an audience of 5.14 million. The first episode shown the day before was watched by 5.84 million. This gives Channel 4 its biggest audience of the year so far and it highest since 4… Continue reading Gullivers Travels Gives Channel 4 A Giantsized Audience
The Evening Standard City pages together with the two main news and sports pages are now available on the Internet.The website, which launched yesterday, will be updated daily as each edition of the paper is printed. The site shows Standard pages on the right of the screen exactly as they appear in the paper and… Continue reading Evening Standard Launches Net Site
