BSkyB is already planning several new satellite channels just a month after the launch of seven channels including Disney, Paramount and Playboy.Director of programmes at BSkyB, David Elstein, gave details of the new channels at the 1995 Forman Lecture in Manchester last night. He said that an arts channel, an education channel, a computer channel… Continue reading BSkyB Plans More Channels
The majority of viewers want more guidelines on television programme content, such as pre-transmission warnings, according Broadcasting Standards Council research. 94% of viewers would welcome more guidelines especially for programmes that contain violence, sexual material and bad language.At present the most reliable indicator of content is seen to be programme timing, with 65% of people… Continue reading Television Programmes Need More Content Warnings
The IPA elected three new companies into its membership at a Council meeting yesterday;M&C Saatchi LtdSpotlight Advertising LtdWalsh Trott Chick SmithThere are now 226 agencies with an IPA membership.
Granada To Launch Soap Channel Granada, in association with BSkyB, are to launch ‘Granada Platinum’ early in the New Year. With access to both Granada and LWT libraries the channel will be offering programmes such as The Professionals, Dempsey and Makepeace and The Gentle Touch, along with Coronation Street reruns. It is expected to trasmit… Continue reading Granada To Launch Soap Channel
The Independent Television Commission has announced today that it is to reduce the licence fees payable by its licensees in 1995, and has published tariffs for 1996. The fee payable by all of the ITC’s licensees in 1995 (terrestrial, satellite and cable services) has been reduced by 5%, amounting to £0.8m in total. This rebate… Continue reading ITC Reduces Licence Fees
Worrying research for the advertising industry has been released by Lowe Howard-Spink, which claims that approximately one third of the population actively avoid half the advertising on television and another third see only 79% of the ads transmitted in and around the programmes they watch.More worrying still is the fact that the number of people… Continue reading “Ad Avoiders” Make Up One Third Of Population
McCann Erickson has hived off its entire media department into a new media dependent called Universal McCann, as of today; Universal is a 100% owned subsidiary of McCanns.The company will remain within the McCanns building “for the foreseeable future.” The managing director will be Trista Grant, but the structure of the board is not yet… Continue reading McCanns Forms Media Dependent
The ITC has clarified its position on the Channel 4 funding formula following press reports yesterday that they supported Channel 4’s claims. The ITC believes that the current funding formula should be retained, as planned, until 1997, and should then be revised, not scrapped. The ITC would hope to see a situation where under normal… Continue reading ITC Supports C4’s Call For Funding Change
According to CIA MediaLab’s latest sensor, 43% of adults agree that Blind Date and The Generation Game have become too lewd, 27% disagree and 30% are indifferent or do not know.Perhaps unsurprisingly, older viewers are particularly likely to agree that these shows have become far too smutty; among over-45 year olds, just under half (48%)… Continue reading Blind Date And Generation Game “Too Smutty”
The weather on Sky News is to be sponsored by Tulip; Sky News will include the Tulip Computers sponsorship credits on all opening and closing weather credits as well as on the Sky News menus.The deal, which covers the hourly weather forecasts, will include four different sequences of credits, one for each season. Mark Wood,… Continue reading Sky News Weather Sponsored By Tulip Computers
