This quarter, Q2 1995 is the second Rajar release which sees the five regional stations which launched last September report at the same time. Century FM, the regional station which covers the North East has the highest weekly reach of any of the five, at 14% this quarter. It also has the highest share of… Continue reading Rajar Q2 1995 – ILR
TV Revenue in the future is expected to decline, according to estimates from Carat Research. These suggest a 10% increase in TV advertising expenditure this year, as against 11% in 1994 (at current prices).Carat expect this decline to continue over the next two years, with increases restricted to 9% in 1996 and 8% in 1997.… Continue reading TV Revenue Forecasts – ITV Share Down To 67% By 1997
The IPA has released second quarter TV trends figures for 1995. According to the IPA’s analysis of BARB data, total television trends remain constant. However, ITV’s share of total viewing continues to decline with the channel beginning to appeal more to the older viewer.Non-terrestrial services have continued to gather strength while the BBC’s performance was… Continue reading IPA Releases 2nd Quarter TV Trends
Cordiant has today announced results for the 6 months ending 30th June 1995; there was a pre-tax loss of £29.6m, compared to a profit in 1994 for the same period of £15.3m. Revenue was £374.4m compared to £379.4m last year; however, the chairman predicted that revenue in the second half will be lower than the… Continue reading Cordiant Announces Loss Of £29.6m
Reed Regional Newspapers have confirmed this morning that they are not going to renew their contract with PressAd, the commercial arm of the Newspaper Society.Reed, whose contract with PressAd expires in September, said they have been assessing value for money in relation to PressAd and have decided they will take over the role themselves. However,… Continue reading Reed Ceasing Membership Of PressAd
The latest ABCs to be released include IPC’s monthly titles; Marie Claire has performed well, up 14.3% year on year to break the 450,000 mark at 455,109. Loaded records its second ABC at 127,677, over 30,000 copies more than its previous figure. Wired records its first ABC at 29,712. ABC Totals Jan-June ’94 Jan -June… Continue reading Latest Jan-Jun ABCs – IPC Monthlies
The June Register Meal Top Ten Brands have been released. The highest spending company in the television category in June was Tesco Store with total expenditure being £4,306,000; the second highest expenditure came from NatWest Bank with £3,022,000. For the same period in May, spend in the television sector was lower with the top company… Continue reading Top Ten Brands – June
The Word has secured two sponsorship packages for the regional daily press from EMI and car insurance company Preferred Direct.EMI is supporting editorial coverage of music and entertainment in 17 regional daily press titles to promote its new range of mid price CDs. The package, worth over £10,000 will appear in the Ipswich Evening Star,… Continue reading New Regional Press Sponsors
The latest January to June ABCs, released today include the IPC women’s weekly titles. Eva has recorded its first ABC, of 394,155, as has Classic FM’s magazine, 35,111. Totals January – June 94 January -June 95 % Change Actual Change Chat 486,233 577,150 18.69 90,917 Sky 140,070 160,426 14.53 20,356 TV & Satellite Week 177,160… Continue reading Latest ABCs – IPC Weeklies
The BBC has claimed great success for Radio 1 in the latest Rajar data, for Q2 1995. Its total audience (4+) rose by 600,000 to 12.9 million compared to the first quarter of 1995. Chris Evan’s has had the desired affect on the Breakfast Show, with audiences up by 10% from 6.19m to 6.8m (4+).Its… Continue reading Radio 1 Audiences Up On Last Quarter – BBC Round-Up
