More Newsline articles
Ray Snoddy predicts what to expect from the news channel GB TV when it finally launches later this year
Bob Wootton reflects on failed lobbying and suggests stronger rhetoric from an industry not being listened to over the HFSS ad ban
Phil Smith, director general at ISBA, discusses Enders Analysis’ findings into the future of TV advertising and his trade body’s mandate to examine the broadcast trading environment
Bob Wootton discusses effective creativity, the return to office-based work and some of the movers and shakers ruffling industry feathers
Starting with select Sky channels, advertisers using The Trade Desk’s technology platform will eventually be able to reach over 23 million Sky Media subscribers
A majority of consumers would reduce how much they purchased from any brand whose advertising appeared near to Covid-19 conspiracies, according to the 2021 TAG/BSI UK Brand Safety Survey
With large brands and agency networks bogged down in procurement-led media reviews, the independents and challenger brands are leading on innovation, argues Ed Cox, MD at Yonder Media
The former VP of EMEA and multi-market sales at Spotify, Marco Bertozzi guns down the idea of host reads and believes the podcast industry should think scale instead
Dominic Mills looks at what’s on the menu for ITV’s lunch, gets a thirst for Carling Black Label and asks what we’d sacrifice for a cheap bomber jacket