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Magazines should not just duplicate their content online, but rather use the medium as an opportunity to engage differently with users, according to one of the panellists at today’s MediaTel Group seminar on the ‘Future of Consumer Magazines’. Duncan Edwards, chief executive of The National Magazine Company, said: “Our perspective is not to put our… Continue reading Magazine Websites Should Not Just Duplicate Print Content

Digital only magazines have the potential to be hugely successful, but it is imperative that publishers get the distribution models right for their audiences.This was one of the themes at today’s MediaTel Group seminar on the ‘Future of Consumer Magazines’, with e-zines such as Dennis Publishing’s Monkey and the National Magazine Company’s Jellyfish, which was… Continue reading Digital Magazines Could Be Hugely Successful

Bella, the H Bauer owned women’s weekly magazine, is to extend its celebrity coverage in a bid to boost declining circulation.The move is in order to boost the title’s appeal to its target demographic of women in their mid-30s.At the most recent ABCs, Bella recorded a significant real term decline, of nearly 30% or a… Continue reading Bella Ups Celebrity Content To Boost Sales

Magazines should not just duplicate their content online, but rather use the medium as an opportunity to engage differently with users, according to one of the panellists at today’s MediaTel Group seminar on the ‘Future of Consumer Magazines’.Duncan Edwards, chief executive of The National Magazine Company, said: “Our perspective is not to put our content… Continue reading Magazine Websites Should Not Just Duplicate Print Content

Abigail Blackburn has been appointed editor of IPC Connect’s celebrity weekly title Now.Currently deputy editor of sister-title Woman, Blackburn will lead the 42-strong Now editorial team.Blackburn joined IPC Connect in November 2005 as part of the development team for the 2006 re-launch of Woman.Prior to joining IPC, Abigail worked in a variety of senior roles… Continue reading New Editor For Now

MediaTel Group is hosting a ‘Future of Consumer Magazines’ seminar this Thursday, and tickets for this event are selling fast.Panellists include Mike Soutar, chief executive of Shortlist Media; Duncan Edwards, chief executive of The National Magazine Company; media journalist Ray Snoddy; and Caroline McDevitt, managing director of IPC Advertising.The seminar will look at whether publishers… Continue reading ‘Future Of Magazines’ Seminar Takes Place This Thursday

Heat editor-in-chief Mark Frith is leaving Bauer Consumer Media in mid-May, having recently signed a deal with Ebury Press to write a book.Frith’s departure comes after Bauer acquired Emap’s consumer magazine and radio divisions for £1.14 billion (see H Bauer Buys Emap’s Magazine And Radio Divisions).Frith became Heat editor in 2000 and reinvented it as… Continue reading Frith To Step Down As Heat Editor

Customer magazine publisher Archant Life has acquired four new titles to add to its portfolio.The new additions include Compass Magazines, a portfolio of three magazines comprising two monthly letterbox titles and an annual tourist guide, with offices in Bournemouth and Southampton, from Peter Cranham and Colin and Maria Lansley.Archant has also acquired a fourth monthly… Continue reading Archant Life Acquires Four New Titles

The latest regional ABC figures, for July to December 2007, show that all of the top ten paid for regional titles recorded declines in their circulations.Within the free regional newspaper groups category, there was a big increase for Northcliffe Newspapers Group, up by around 21.5%, or 502,000 copies year on year.Paid Regional Newspaper GroupsNone of… Continue reading ABC Regional Newspapers: July-December 2007

The Daily Sport is undergoing a relaunch from Monday which will give it a lads’ mag outlook.The relaunch will eventually see the paper get a new cover and a fresh news layout as well as extended football coverage, which are intended to give it the feel of magazines such as Nuts and Zoo.The first phase… Continue reading Daily Sport Gets Revamp