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The IPA has launched an online sustainability portal to provide agencies with information on improving their green credentials.The portal has been created following an IPA survey sent to member agencies that revealed that over 90% of respondents would welcome help from the IPA in providing education around environmental issues.The guide aims to inform agency decision… Continue reading IPA Launches Green Information Portal

Daily Newspaper MarketThe latest six monthly NRS figures, for January to June 2008, show that overall, Britain’s national daily newspaper market was static year on year in June.In the daily Quality sector, the Guardian and Times were both up by almost 8% year on year, with the Daily Mail in the Mid-Market and the Sun… Continue reading NRS National Newspaper Round-Up: January – June 2008

New research on changing news audiences in the US reveals that one in 20 Americans say they do not watch TV on a typical day. The Pew Research Center report also found that the percentage of Americans who regularly read newspapers has fallen from 58% in 1993 to 34% in 2008. In addition, respondents who… Continue reading New Research Looks At Changing Media Habits In The US

IPC Southbank’s Marie Claire is launching a new magazine and online franchise, The Marie Claire Beauty Academy, with premium beauty company Lancôme coming on board as its launch partner.A Beauty Academy channel on the Marie Claire website will launch with beauty blogs and product reviews; a bespoke beauty diagnosis tool; and the opportunity to put… Continue reading Marie Claire And Lanc[[special-character:(36)]]me Partner To Launch Beauty Academy

The Department for Transport is partnering with Bauer Media’s Closer magazine to support its THINK! Road Safety Campaign, in a new sponsorship conceived and negotiated by Carat Sponsorship.The deal promotes road, cycle, pedestrian and car safety through a series of four advertorials in Closer. A loose insert game and poster promoting the campaign will also… Continue reading Department For Transport In Closer Sponsorship Deal

Future Publishing’s Official Nintendo Magazine enjoyed an impressive year on year rise in circulation of around 27.5% for the January to June period according to the latest ABC data.It now has a total figure of over 61,000 copies.Playstation magazine PSM3 also reported a healthy year on year increase, of 29.5%, to more than 31,000 copies.The… Continue reading ABC Results Jan-Jun 2008:Impressive Circulation Increases In Gaming Sector

Q magazine remained top of the music mags despite a decline of over 17,000 copies year on year for January to June 2008, according to the latest ABC data.The title, now reports a figure of around 113,000 copies after a significant 13% year on year decline.IPC’s NME also saw a relatively large percentage drop of… Continue reading ABC Results Jan-Jun 2008: Q Magazine Stays Top Of Declining Music Market

In-store magazine Homebase Ideas has the highest circulation in the home interest sector, at just under 427,000 copies, following a year on year rise of around 2%.At number two in the sector, fellow in-store magazine Ikea Family Live has a circulation of 350,000 copies.Country Living‘s circulation now stands at just under 200,000 copies following a… Continue reading ABC Results Jan-Jun 2008:In-Store Mags Take Top Two Spots In Home Interest Sector

All the titles in the TV Listing Magazines sector have seen period on period circulation declines in the latest ABC release for January to June 2008.The titles also saw year on year decreases, with the exception of TV Choice, which gained nearly 2,500 copies to give it a total circulation of around 1.4 million copies… Continue reading ABC Results Jan-Jun 2008:All TV Listing Titles See Circulation Declines This Period

Conde Nast’s handbag sized women’s monthly Glamour remained the top title in the sector in the latest ABC release, for January to June 2008, up to just over 550,000 copies.However, its NatMags rival, Cosmopolitan, is slowly catching up in second place, with around 470,000 copies, up 4.5% year on year.NatMag’s Good Housekeeping slipped from second… Continue reading ABC Results Jan-Jun 2008:Glamour Takes The Lead In The Women’s Monthly Sector