A daily digest of news stories from around the media world, updated by The Media Leader team, to ensure you’re 100% up-to-date.

Boris Johnson’s attempts to fight the invasion of foreign HFSS advertisers is less Churchill more Canute.

First launched in the US last year, the feature allows regional publishers, who are being paid by Facebook for their content, to drive additional audiences to their sites.

As yet another publisher alliance launches in Germany, Liam Reynolds looks at whether the appetite for collaboration is here to stay.

JCDecaux said the purpose of the system is to grow OOH advertising spend globally by providing automation and programmatic trading for media sellers and buyers.

It might be complex, but the out-of-home sector must get its act together on the use of programmatic, writes Dominic Mills. Plus: a nail in the coffin for CMOs hoping to become CEOs, and a pivotal week for both Sorrell and WPP.

Rapport’s Paul Sambrook tells Infectious Media programmatic definitely isn’t the only buying and selling methodology fit for a digital age.

Leading regional publisher Archant is keen to step up as the David to Facebook’s Goliath with a return to community centred content.

Geraldine Allinson makes the case for brands moving spend back into local media.

If they can iron out internal frictions and provide an answer to the inadequacies of Facebook and Google’s ad offerings, publisher collectives can mount a real challenge to the status quo, writes Ally Stuart.