Premium spirits company, Beam Suntory, has appointed Jerry Daykin its vice president of global media.
More Uk And Us articles
NBCUniversal will be Anzu’s global sales partner and exclusive third-party seller in the US and UK.
WPP’s media-buying group GroupM has launched GroupM Premium Marketplace, a programmatic advertising marketplace that is supposed to increase transparency and efficiency.
Media agencies need concrete feedback on their performance. Advertisers need media agencies to learn from where they went wrong during a pitch.
British people rank among the lowest in the world for being interested in the Winter Olympics, findings from Ipsos have revealed.
Too often we make a connection between someone’s personality and their professional capability. This is a dangerous route to unconscious bias.
Each month until the end of the year, this series will guide you through performance planning and budget optimisation.
Despite the exodus of many high-profile journalists, the boom in newsletters should be seen as a big opportunity for legacy publishers.
Disney+ is expected to overtake Netflix in subscription terms in six years, according to new figures.
Despite all the negative publicity around Joe Rogan right now, his unique status as a podcaster explains why Spotify would pay $200m.
