Is the Boston Globe, renowned for its investigative journalism, about to go down the same route as The Independent, wonders Raymond Snoddy.
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The new website will be more responsive than the current iteration to ensure it works on a range of screen sizes, and the apps have been described as having a “cleaner, smarter design,” to improve the user experience.
Full report available at:Mediatel Connected > Direct Mail
February was a relatively static month for commercial terrestrial channels; however, total satellite revenue was up 17.1%.
BBC One’s extremely well-received adaptation of John le Carré’s spy novel The Night Manager came to an exciting end on Sunday.
Integrated with ITV Hub, the Yospace system allows ads to be selected according to the demographic of the viewer, a process that takes place in real-time and is reactive to the variances of a live environment.
Will the WPP boss’s success percolate through the organisation to the thousands who prop it all up, wonders Bob Wootton. Plus: Exterion’s tube win, ad effectiveness and clumsiness at Channel 4
Now The Independent has shut down its print operations, TH_NK’s Tom Moran looks at what changes it will need to make as it heads into the digital wilderness.
The approach to communications has remained pretty much unchanged for a lot longer than we realise, even if most of the detail is different, writes James Whitmore.
Full report available at: Mediatel Connected; TV