New research from TubeMogul reveals that 63% would welcome an advertising-funded BBC, compared to 37% who would rather it stay as it is.
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As the long-standing music magazine gets ready to go free from September, NME’s final paid-for issue will be a bumper commemorative special, taking a nostalgic look back at the greatest moments from its 63 year history.
Monday night saw ITV’s brand new documentary series, Rookies, début to a robust audience which saw the youngling copper show snatch the 9pm time slot from its rivals.
Full report available at: Mediatel Connected > Display > Online
Changes in television viewing habits are nowhere near as dramatic as we may think, writes MEC’s Harriet Westcott.
Less than 18 months since joining, Yahoo’s UK managing director and commercial director, Jason Talley, has left the company, Newsline can exclusively reveal.
The challenges are real enough that programmatic video won’t be usurping linear TV advertising anytime soon – but it’s certainly a bold alternative, writes Rubicon Project’s Martyn Bentley.
As Barclays sacks CEO Antony Jenkins – nicknamed Saint Antony due to his pledge to transform the bank’s values – Dominic Mills examines the impact the move will have on advertising.
Full report available at: Mediatel Connected > Display > Online
Following Uber’s introduction of surge pricing during the tube strike last week, ZenithOptimedia’s Richard Shotton looks at how consumers punish brands who transgress their notions of fairness.