The world’s biggest advertising festival, Advertising Week Europe, kicked off today with over 2,000 delegates registering for talks from some of the most prominent thought leaders defining the future of advertising.
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Ahead of joining the Screen panel at this week’s Media Playground on Wednesday, Simon Rees, CEO, Digital Cinema Media, shares his thoughts on the magic of the biggest screen of them all…
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Media Playground, which will be running as a part of Ad Week Europe on March 20, has announced its final chairs for the day’s panels, including Raymond Snoddy, Graham Lovelace, Dominic Mills and Peter Cowley.
Simon Andrews, founder of Addictive!, looks at why agencies really go to SXSW and that eBay has not, despite popular reports, just proved that paid search ads don’t work in this week’s Mobile Fix.