The Sun on Sunday will hit the newsstands next Sunday (26th Feb). The announcement was splashed across the front page of The Sun this morning.
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BBC One’s Sherlock and Call The Midwife topped January’s programme rankings with 10.7 million viewers each.
Speaking to MediaTel Newsline this morning, Alan Brydon, head of investment at MPG Media Contacts, and a former advertising sales director of the Evening Standard, says that the launch timing has caught everyone out, but he expects a strong product, which will turn in a profit – to the detriment of other titles in the sector…
When the social media boom first emerged around three years ago, I attended several conferences where the phrase “word of mouth is the new television” was bandied about with hardly a murmur (apart from my good self). It is patently nonsense and completely fails to recognise that, far from being in competition, television plus social media is a match made in heaven.
Gary Cole, commercial director, O2 Media, says the consumer and the environment is changing at such dramatic pace that if agencies don’t start seriously considering mobile, their communications strategy or media plan will be dramatically less effective…
Dan Brilot, media consulting director at YouGov, reveals key insights about the connected TV market, which signal a significant change over the course of 2012…
Rupert Murdoch has told News International employees that The Sun on Sunday newspaper will be launched “very soon”.
Ipsos’ Adam Sheridan says 2009 marked a seminal year for UK theatrical releases, ushering in the experience of digital 3D projection…
Bjarne Thelin is to step down as chief executive of TV audience measurement body Barb at the end of the year.
Simon Andrews, founder of the full service mobile agency addictive!, on Facebook, the GAFAs coming to the living room, and location-based services…